Freelance UX Researcher
Freelance UX Researcher
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Job Description
About Interbrand
Interbrand understands what it takes today to build the worlds most iconic brands.
To support our clients in an ever more complex and fascinating world we have renewed our commitment to both common global standards and greater empowerment experimentation and entrepreneurialism.
Interbrand is its people. We are a global team of highly diverse thinkers makers and collaborators. We are proud of our heritage and often regarded as the university of branding. Over the past four decades we have pioneered iconic work and invented many of the brand building tools that are now commonplace.
In collaboration with many of the worlds leading brands we are pioneering the future of brand building. In a world where peoples expectations are moving faster than businesses we give our clients the confidence to make Iconic Moves that create desire and utility reshape the competitive landscape and drive extraordinary results.
The Interbrand Best Global Brands study/rankings are resources to our clients and the industry providing proprietary data and insight for our role as client partner and commentator. We have published 18 books on brands and are often the reference point for university curriculum and professional associations. Today through our own Academy we aim to be the most impactful learning environment in the marketing world.
Our Behaviours
Our culture is informed by a set ofbehaviourswe cocreated as a business. Ourbehavioursgive us space to experiment permission to speak out and a model of leadership that anyone in the business can adopt. Our behaviours are Lead with love Be Brave Listen First and Make it happen.We are proud of ourbehaviours. They make us us.
Company Background
HYD is a new type of digital consultancy. We change through designing great digital products. We dont do projects we do partnerships. This means that we become a natural extension of our clients businesses. Helping them to create impactful digital experiences for customers employees and patients.
Based in the heart of London HYD (formerly Mobile5 was established in 2011 as the first Mobile First agency. Our working philosophy seeks to marry the variety of working in an agency with the depth of working clientside. Together with HYD Interbrand offers digital consulting alongside best in class user experience design testing and product development.
We have produced some amazingly cool work for our clients who include tier one brands like; Samsung Canon HPSnapfish PlayStation GSK Jaguar Renault & Renault sport Virgin Media Greggs Xbox Microsoft John Lewis Waitrose Stagecoach and many more.
Who are we looking for
We are looking for an experienced and talented digital UX Researcher to join our UX and product team on a freelance basis to help facilitate Research and Testing on a Client Project. Youll work closely with our Product team to identify research initiatives and promote user centred design principles.
Responsibilities
Research Planning and :
Develop detailed research plans outlining methodologies timelines and participant criteria.
Recruit participants for user research studies ensuring a representative
sample.
Conduct user interviews workshops and usability tests to gather qualitative and quantitative data.
Analysis and Reporting:
Analyze research data to extract meaningful insights.
Present findings and recommendations in a clear actionable format to stakeholders.
Assist in the creation of reports presentations and other documentation to communicate research outcomes.
Collaborative Workshops:
Validate and expand on research data through user interviews and workshops.
Lead ideation workshops with clients supported by our Product Manager to generate and refine ideas.
Assist our Product Manager in translating research data into a User Journey Map and Value Proposition Canvas to identify user needs and product opportunities.
Information Architecture and Usability Testing:
Set up and conduct tree testing to review and improve the current Information Architecture (IA).
Provide IA recommendations based on user feedback.
Test design prototypes with users and provide feedback to designers for iterative improvements.
Stakeholder Interaction:
Work closely with our client to understand their needs and ensure research activities align with their objectives.
Communicate research findings and insights effectively to stakeholders supporting them in making informed decisions.
Requirements
Proven experience as a UX Researcher with a strong portfolio demonstrating your skills.
Proficiency in various user research methodologies including interviews usability testing and workshops and creation of user journey maps.
Ability to analyse data and present insights in a clear actionable manner.
Experience with tools and frameworks such as Value Proposition Canvas and tree testing.
Excellent communication and presentation skills.
Ability to work independently and collaboratively within a team
Our People & culture:
We follow a policy of inclusivity and diversity so we welcome all applicants of any race colour religion gender gender identity or expression sexual orientation national origin genetics disability age or veteran status.
We are a talented bunch of technical specialists designers creative technologists relationship managers and strategists all under one roof. We enjoy regular social outings together and foster an environment that is inclusive and people first. Were looking to continue to build a culture where we produce excellent work and have fun while doing it.
We are building a connected collaborative and inclusive human culture. As part of that culture Interbrand is committed to creating spaces for open communication transparency and equitable support for all levels of employees. Diversity equity and inclusion are driving forces in how we create and embrace community while allowing our employees to refine their craft and solve problems for the worlds best global brands. Interbrand has both local and global DEI Task Forces in addition to access to the Omnicom People Engagement Network (OPEN) OPEN Pride Omniwomen and are proud supporters of ADCOLOR.
We are working through access barriers across our job site so if you run into any issues and would like this information in an alternative format or would prefer to apply via email please send us a message at
Employment Type
Contract
