Senior Product Manager Retail Media Offsite mfd 87056
Senior Product Manager Retail Media Offsite mfd 87056
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Job Description
Your Tasks
- Develop a clear product strategy and product roadmap for Offsite Retail Media products based on customer needs and market trends
- Plan and manage the technical and operational development of new offsite products and continuously improve existing offerings
- Independent project management for product development cycles from concept phase to golive
- Work closely with the AdTech and Data team to implement technical requirements for data integration and targeting options
- Use and activation of firstparty data for precise targeting and retargeting in offsite channels
- Development and implementation of segmentation strategies to optimize advertising results and customer reach
- Exchange with external partners such as adtech platforms and media agencies to expand reach and integrate new technologies
- Analysis and evaluation of KPIs for performance optimization and derivation of databased measures
Your Profile
- Several years experience in digital product management ideally in adtech or a similar digital environment or operational experience in delivering and optimizing programmatic and datadriven digital campaigns
- Very good understanding of digital advertising systems datadriven advertising data integration audience management and performance analytics
- Experience in project management and working with tech and data teams to translate complex requirements into functional products and campaigns
- Strong communication and coordination skills to mediate between technical teams and business stakeholders
- Analytical thinking and datadriven decision making
- Proactive and solutionoriented way of working to develop and implement innovative offsite solutions
About Us
As Product Manager for Offsite Retail Media Products you will be responsible for driving the strategic development and operational implementation of offsite advertising solutions digital advertising formats and campaigns outside of MediaMarktSaturns own online platforms. The aim is to offer our advertising customers highquality datadriven opportunities to place their brands efficiently and in a targeted manner.
Additional Benefits
Job Infos
Location:Hamburg Ingolstadt Mnchen
MediaMarktSaturn Marketing
Department:HQ Marketing & Communication
Entrylevel:Professional Level
Type of Employement:Full Time
Working Hours:375
Persona:Job Requisition HQ Employee
Recruiter:TimoKristoffer Scheffen
Recruiter:TimoKristoffer Scheffen
Required Experience:
IC
Employment Type
Full Time
