About the Role:
We are looking for a creative and resultsdriven Marketing/Social Media Specialist to join our team remotely. The ideal candidate will be responsible for developing and implementing marketing strategies managing our social media channels and increasing brand awareness through engaging content and campaigns. This role is perfect for a selfstarter who thrives in a fastpaced digital environment and has a passion for datadriven marketing.
Key Responsibilities:
- Develop and execute social media strategies to enhance brand visibility and engagement.
- Manage and grow all company social media accounts (Facebook Instagram LinkedIn TikTok etc..
- Create compelling shareable content (graphics videos infographics and written posts).
- Plan and optimize paid social media campaigns to drive traffic and conversions.
- Monitor trends competitor activity and industry news to keep our strategy fresh.
- Analyze performance metrics and adjust campaigns for maximum impact.
- Engage with our online community by responding to comments messages and reviews.
- Collaborate with team members to align marketing efforts across platforms.
- Stay uptodate with the latest digital marketing trends and best practices.
Qualifications & Skills:
- Proven experience as a Social Media Specialist or Digital Marketer.
- Strong understanding of social media platforms algorithms and best practices.
- Proficiency in content creation tools (Canva Adobe Creative Suite CapCut etc..
- Experience with social media management tools (Hootsuite Buffer Meta Business Suite).
- Knowledge of SEO Google Analytics and paid advertising (Meta Ads Google Ads).
- Excellent copywriting storytelling and communication skills.
- Ability to work independently meet deadlines and adapt strategies in real time.
- Strong analytical skills to track KPIs and optimize campaigns.
Preferred (But Not Required):
- Experience in healthcare or dental marketing.
- Basic knowledge of email marketing (Mailchimp Klaviyo).
- Video editing or photography skills.
This is a fully remote position. If youre a creative marketer who loves turning data into engaging content wed love to hear from you!