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As an Agency Patch Expert you will play a crucial role in maximising revenues and building strong relationships with key industry players. You will leverage your expertise to understand agency briefs and client challenges developing innovative datadriven multiplatform solutions that drive impactful results. Working closely with planners investment teams and digital experts you will contribute to the overall success of the business by ensuring a strategic and collaborative approach to media planning.
Your focus will be on driving revenue growth by developing and maintaining influential relationships with both existing and new customers within your agency patch. To strengthen these relationships you will conduct a minimum of six external business meetings per week providing detailed summaries and action points to the Agency Lead and Group Agency Director.
You will collaborate with leadership to implement quarterly Business Plans that align with client and agency digital strategies ensuring that all initiatives are tailored to maximize success. Additionally you will develop and present a minimum of four proactive ideas each month to planning and digital teams enhancing the agencys offerings with creative and strategic solutions.
A deep understanding of the Reach plc portfolio will be essential allowing you to confidently communicate our sales story and data capabilities to clients. Staying informed about the digital and print advertising markets you will provide valuable industry insights and guidance on emerging trends that impact our business.
You will also oversee programmatic delivery ensuring effective PG and PMP integrations to optimize campaign performance. Collaboration is key and you will work closely with other Agency Business Managers and departments such as Programmatic Trading Publishing Finance Ad Ops and Editorial to drive both revenue and profitability.
Additionally you will regularly share data insights from proprietary systems with client portfolios to inform strategic decisionmaking. Maintaining accurate revenue forecasting and reporting will be a priority ensuring that all prospects are up to date for weekly digital sales meetings.
As a mentor you will support the development of Agency Executives taking responsibility for your own growth through training sessions and a Personal Development Plan. Finally you will uphold Reachs diversity and inclusion policies ensuring that our nondiscrimination values are reflected in all activities.
Qualifications :
To excel in this role you will need proven expertise in developing and executing sales strategies that drive revenue growth and maximise opportunities. Your ability to build and maintain influential relationships with agency personnel and clients will be crucial in ensuring longterm success.
Strong communication skills both verbal and written will enable you to articulate complex ideas clearly and persuasively to clients and stakeholders. A deep understanding of the digital and print advertising markets as well as the broader UK media landscape will provide you with the insight needed to navigate industry trends and challenges effectively.
You will bring a strong working knowledge of the Reach plc portfolio understanding how our products fit into the wider media and digital marketplaces. Experience in managing programmatic delivery including PG and PMP integrations will be essential in optimizing advertising performance.
Collaboration is key and your ability to work across multiple departments to foster a cohesive and goaldriven environment will be instrumental in achieving success. Additionally you should have strong data analysis skills enabling you to interpret insights from proprietary systems and use them to inform strategic business decisions.
Highly organized and efficient you will be able to manage multiple projects and priorities while maintaining a high standard of performance. Your experience in mentoring or coaching colleagues will contribute to a supportive and highperforming team environment.
As an advocate of Reach Solutions principles and behaviors you will embody Collaboration Imagination Determination Excellence and Professionalism in all aspects of your work. Lastly a strong commitment to diversity and inclusion will ensure that all professional activities reflect Reachs values of equity and nondiscrimination.
Additional Information :
What can we offer you
Were offering a competitive salary and a range of fantastic benefits to help support you both personally and professionally. These include:
Reach plc believes diversity brings benefits for our customers our business and our people. This is why we are committed to being an inclusive employer and encourage applications from all suitable applicants irrespective of background circumstances age disability gender identity ethnicity religion or belief and sexual orientation.
Remote Work :
No
Employment Type :
Fulltime
Full-time