marketing executive develops and executes marketing campaigns to increase brand awareness and sales. They work with various teams to create content manage social media and research customer needs.
Responsibilities
Create and manage social media channels
Research market to understand customers
Write and proofread marketing copy
Work with graphic designers to create ad banners and videos
Organize and attend events
Source and secure sponsorships
Distribute marketing materials
Maintain and secure customer databases
Collaborate with different departments
Report to brand managers on marketing tasks
Skills
Communication: Articulate the companys message across various platforms
Time management: Deliver tasks within deadlines
Analytical: Evaluate previous campaigns and make adjustments for future ones
Copywriting: Write copy for websites social media TV interviews and print advertising
Creativity: Design and implement targeted marketing strategies
Education and experience
A marketing or communications related degree
Proven experience as a marketing executive or similar role
Knowledge of market research techniques data analysis and statistics
Knowledge of strategic planning principles and marketing best practices
Proficiency in MS Office and marketing software
Proven experience as a sales executive or relevant role. Proficiency in English. Excellent knowledge of MS Office. Thorough understanding of marketing and negotiating techniques. Fast learning speed and a passion for sales Self-motivated with a results-driven approach. Aptitude in delivering attractive presentations. A high school degree
Education
Graduation