Growth Lead
Growth Lead
Posted on :
24-03-2025
Employer Active
1 Vacancy
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Job Description
Our client is one of the leading skillbased daily fantasy sports platforms that provides a unique and different approach to traditional sports betting and they are looking for a Growth Lead to take ownership of user acquisition retention and revenue growth. This role requires a datadriven mindset a strong understanding of performance marketing and the ability to lead experiments that drive scalable growth.
Role Overview
You must be a creative person and an exceptional outofthebox thinker. The company is built different and so is the brand. Theyre building a unique unorthodox irregular and fun brand.
As the Growth Lead you will be responsible for building and executing strategies that accelerate the company growth. You will define and optimize the user funnel lead performance marketing initiatives and implement scalable acquisition and retention strategies. You must be comfortable running datadriven experiments collaborating with product and engineering teams and iterating based on key growth metrics.
Key Responsibilities
- Develop and execute user acquisition strategies leveraging paid ads partnerships influencer marketing and organic channels.
- Lead growth experiments to optimize conversion rates user activation and retention.
- Analyze marketing performance track key growth metrics and iterate based on data insights.
- Own and optimize the full user funnel from acquisition to activation and retention.
- Collaborate with product and engineering teams to enhance the user experience and drive engagement.
- Implement referral and viral growth strategies to maximize organic reach.
- Manage and optimize ad spend across platforms like Meta TikTok and Twitter.
- Stay ahead of industry trends in fantasy sports performance marketing and growth tactics.
Job Requirements
- 3 years of experience in growth performance marketing or a similar role.
- Strong analytical skills with experience using tools like Google Analytics Customer io Mixpanel or Amplitude.
- Experience in digital advertising including running and optimizing paid campaigns.
- Ability to run A/B tests and iterate based on data insights.
- Deep understanding of acquisition activation and retention metrics.
- You must have a strong understanding of and passion for sports specifically football.
Why You Should Join our clients Team:
- You get to work with smart and talented individuals who are enthusiastic about doing great work and being part of something with incredible potential.
- Medical coverage ensuring your wellbeing.
- Gym Membership
- Bonuses.
- You ll take on challenges that ll help you grow.
- The gaming landscape is full of exciting and interesting opportunities and you ll be part of a team doing stuff and exploring the possibilities within.
Employment Type
Full Time
Key Skills
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