drjobs Sr Manager- Customer Experience Marketing Chat Bot

Sr Manager- Customer Experience Marketing Chat Bot

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Job Location drjobs

Chennai - India

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Job Description

Key Responsibilities:

  • Chatbot Strategy & Management:
  • Develop and manage the endtoend chatbot strategy for customer onboarding and sales customer service and collections across platforms such as WhatsApp website and our Saathi mobile App.
  • Drive chatbot improvements focusing on business outcomes such as enhanced customer experience increased conversion rates and efficient collections.
  • Define the roadmap for chatbot enhancements in collaboration with business product and tech teams.
  • Customer Experience & onboarding journey Optimization:
  • Design and optimize Customer Experience journeys for various use cases including query resolution loan related details and provide related documents through bots.
  • Offer right product in right time to existing customers based on Analytical recommendations.
  • Implement chatbots for selfonboarding processes ensuring a seamless and userfriendly experience for new customers.
  • Build and refine sales journey bots aiming to improve lead conversion upsell opportunities and crosssell products effectively.
  • Collection Automation:
  • Work on automating collections through chatbot solutions ensuring timely and customerfriendly interactions for debt recovery and payment reminders.
  • Collaborate with collections teams to define the bot s role in enhancing recovery rates while maintaining positive customer relationships.

  • Collaboration & Stakeholder Management:
  • Collaborate with Business Marketing Customer Experience Bot external Partner and IT teams to align chatbot objectives with broader company goals and ensure proper implementation.
  • Regularly engage with stakeholders to understand business needs and translate them into chatbot functionalities.
  • Monitor and track the performance of chatbots gathering insights to refine and enhance their capabilities.
  • Continuous Improvement & Reporting:
  • Analyze bot performance metrics and customer feedback to identify opportunities for improvement.
  • Drive the creation of reports and dashboards that reflect the success of chatbot initiatives and suggest actionable improvements.
  • Compliance & Data Security:
  • Ensure that chatbot interactions comply with industry regulations including data privacy and security standards.
  • Oversee the secure handling of customer data and ensure compliance with RBI regulations.



Looking at candidates with 6 years of experience in chatbot development and management specifically in a businessfacing role (need to have backend technical understanding). Preferably building bots for Digital Marketing and Service Management


Location: Chennai



Remote Work :

No

Employment Type

Full Time

Company Industry

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