Marketing Services Director - Global Clients

This is an exciting time to join the European Growth Marketing Team as we strengthen our focus on deepening relationships with Global Clients and grow Visa products and services.

As part of the European Growth Marketing Team the Global Clients Marketing Services Director will serve as the primary point of contact and payments marketing expert for a set of Global Clients. This role will be reporting directly into the Global Accounts Marketing Lead Europe.

The Global Clients Marketing Services Director will lead the scoping and sell in of marketing programs and oversee implementation of marketing services engagements designed to enhance the clients brand grow its customer base and increase engagement with Visa products and services. The ideal candidate has deep knowledge regarding payments marketing trends insights and best practices is accomplished in managing strategic partnerships and has a track record of architecting building and implementing innovative highimpact marketing strategies and campaigns on behalf of issuers fintechs acquirers or merchants.  The success of this role will be gauged by a measurable increase in portfolio optimization metrics on Visas client portfolios and direct revenue generation (client uptake of Marketing Services).

Essential Functions

• Nurture and grow client relationship establishing Visa Marketing Services as preferred marketing partner.
• Serve as primary point of contact and payments marketing expert for specific Global Clients and work in close collaboration with Global AE and VCA team.
• Develop multiyear holistic global account marketing plan to ensure consistency and alignment with clients vision.
• Build the Global Clients Marketing Services pipeline and manage the Global Account VAS Advisory revenue in partnership with Global AE and VCA.
• Lead business development for marketing services focusing on both local and multimarket opportunities. 
• Drive revenue margin and customer satisfaction for Marketing services with respective clients and be accountable for achieving annual targets for the business unit.
• Collaborate with regional/local delivery teams to support business development for multimarket opportunities and engagement implementation.
• Coordinate with regions and markets to ensure seamless handoff of from business development stage to implementation and phase.
• Ensure consistent pricing of Marketing Services opportunities across regions.
• Contribute to Global RFPs and lead local RFPs (Europe).
• Participate in ongoing client meetings and quarterly business reviews champion marketing services in shaping client program strategy.
• Collaborate across client agency partners and Visa stakeholders (digital partnerships product sponsorships operations legal and compliance) to ideate and launch innovative highimpact marketing campaigns in the areas of sports music gaming and fashion sponsorships events and experiences. 
• Lead and inspire a team of marketers and develop the team to become the best marketing organization in the market ensuring appropriate succession planning maximizing employee engagement and holding individuals accountable for clear outcomes.
• Oversee administrative and operational processes necessary to bring client engagements to market contract development legal/compliance approvals VPC management revenue recognition etc.
• Provide ongoing support to crossfunctional and regional working team responsible for implementing client projects; share expert knowledge about clients business to help facilitate decision making and move projects forward.
• Lead the measurement analysis and reporting of marketing program performance and its impact on business results where applicable.

Qualifications :

Basic Qualifications

• Significant experience in marketing in the financial services or payments including issuers fintechs processors or merchants
• Successful in operating in a fastpaced highly matrixed organizations

Preferred Qualifications

• Tangible business experience in payments marketing advertising or consulting roles.
• Accomplished in B2B2C and B2C marketing strategy and working crossfunctionally to implement and execute with particular emphasis on creating first or new to market strategies  
• Demonstrated experience working across diverse geographies and cultures.
• Past experience bringing new ideas to market creating innovative marketing strategies new to the business navigating across highly matrixed organizations to secure approval and build the gotomarket roadmap to enable
• Skilled in crafting pitching and selling new innovative ideas to executive leadership and clients
• Confident in working in new territory or grey space
• Strong executive presence; excellent written and verbal communication skills
• Proficient on all Microsoft products including Excel Word Outlook and PowerPoint 

Travel Requirements

The incumbent may be required to travel domestically or internationally.

Additional Information :

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Remote Work :

No

Employment Type :

Fulltime