E-commerce Manager
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Job Description
What are we looking for
An Ecommerce Manager serving Hilton Brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role you should maintain the attitude behaviours skills and values that follow:
Tertiary qualifications in Marketing / Communications.
- Strong digital marketing experience especially in the areas of email marketing and website optimization.
- Must have strong verbal and written communication skills in both Chinese and English to meet business needs.
- Basic SEO skills including google and Baidu SEO rules regulations white hat methods and experience.
- At least 3 years of experience in a hotel marketing / advertising role preferred.
- Skills in HTML and CSS advantageous.
What will it be like to work for Hilton
Hilton is the leading global hospitality company spanning the lodging sector from luxurious fullservice hotels and resorts to extendedstay suites and midpriced hotels. For nearly a century Hilton has offered business and leisure travelers the finest in accommodations service amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision to fill the earth with the light and warmth of hospitality unites us as a team to create remarkable hospitality experiences around the world every day. And our amazing Team Members are at the heart of it all!
EOE/AA/Disabled/Veterans
The Ecommerce Manager drives revenue for hotel products and promote its reputation through various online channels. This role works closely with other team like Sales / Rooms /Revenue / F&B / Events to identify their promotional and revenue objectives. He / she creates and implements the necessary marketing initiatives with the Director of Sales Marketing and Director of Revenue Management in order to reach these objectives
What will I be doing
As the Ecommerce Manager you will be responsible for performing the following tasks to the highest standards:
- Maintain a close working relationship and support with the Marketing Communications team to achieve objectives based on marketing initiatives.
- Execute online marketing initiatives set by the Marketing Communications Manager for respective departments majoring in but not limited to Sales / Rooms / F&B / Events (VIP events / weddings / social events / general property awareness events).
- Oversee and maintain the property brand website special offer page making sure contents are aligned with marketing initiatives.
- Work with corporate offices create adhoc emails guest communication emails and social media campaigns creating crosspromotional opportunities with third party sites.
- Maintain meeting sites and make sure the contents are updated.
- Work with vendors to develop vanity site new pages and new website functions according to requirements.
- Assist the Marcom Manager in researching for new online opportunities for respective departments.
- Efficiently utilize Hilton online tools.
- Work on proposals for respective departments and events including F&B / Events / VIP events.
- Distribute promotions to all online channels including Website / EDM / Blogs / Forums etc.
- Create crosspromotional opportunities with third party sites or sister properties.
- Manage online content including social media / blogs / censorship sites and maintain the hotels reputation.
- Review and improve on the effectiveness of the initiatives.
Required Experience:
Manager
Employment Type
Full-Time
