Americas Channel Marketing Manager

CyberArk is seeking an Americas Channel Marketing Manager responsible for developing marketing relationships with our strategic regional partners to drive growth opportunities for CyberArk identity security solutions. The individual will build and execute joint marketing plans to generate partnerled new business and expansion opportunities. The role involves aligning CyberArk gotomarket strategy and sales priorities with strategic partners leveraging their capabilities and strengths to generate demand together.

Success in this role requires strategic thinking and creativity as well as indepth familiarity with leadtorevenue processes.

Key Responsibilities:

• Develop and drive the marketing strategy for Americas Channel partners to unlock new business and expand with existing customers.
• Leverage CyberArk campaigns and create joint marketing programs aligned to our gotomarket strategy and priorities to deliver partnerled pipeline across segments and verticals.
• Work closely with the channel sales and territory management teams to develop strong marketing partnerships and leadtorevenue processes to capture partnerdriven pipeline.
• Collaborate crossfunctionally with field and solutions marketing legal procurement operations and finance peers in support of executing marketing activities.
• Capture leads and track progression through opportunity creation measure impact of marketing investments and activity results.
• Meet quarterly and annual marketing goals contributing to the overall opportunities and pipeline through channel attribution.
• Analyze and report on the effectiveness of marketing programs continuously iterating and improving strategies to meet business objectives.
• Communicate regularly with partners and global channel sales team to keep informed on product updates marketing initiatives and events and programs.

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Qualifications :

• 8 years of experience marketing with and through channel partners with a track record of delivering partnerled new and expansion business growth from various routestomarket ValueAdded Resellers Distributors Solution and Services Providers Marketplaces etc.
• 5 years of marketing experience focused on strategic marketing planning demand generation digital/campaign marketing and events preferably in the information or cybersecurity space.
• Demonstrated experience creating managing and executing integrated campaigns with and through partners and planning and administrating marketing budget.
• Strong communication and leadership skills to build consensus and project management across multiple stakeholders.
• Proficiency with CRM/PRM tools like Salesforce and marketing automation solutions; AI adopter.
• Datadriven and familiar with marketing metrics and terminology.
• Willingness to travel approx. 20

Additional Information :

CyberArk is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion creed sex sexual orientation gender identity national origin disability or protected Veteran status. 

We are unable to sponsor or take over sponsorship of employment Visa at this time.

The salary range for this position is $108000 $150000/year plus commissions or discretionary bonus which will be based on the employees performance. Base pay may also vary considerably depending on jobrelated knowledge skills and experience. The compensation package includes a wide range of medical dental vision financial and other benefits. 

Remote Work :

Yes

Employment Type :

Fulltime