Brand Marketing and Communications Officer Lekki
Brand Marketing and Communications Officer Lekki
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Job Description
Key Responsibilities
1. Customer & Stakeholder Communication
- Provide regular updates on the platforms progress feature enhancements and improvements to customers and stakeholders.
- Draft and distribute newsletters product announcements and periodic status reports.
- Act as the primary liaison for inquiries related to the platform ensuring timely and clear responses.
2. Brand Management
- Develop and maintain brand guidelines to ensure consistency across all communication channels.
- Monitor brand perception and recommend strategies for improvement.
- Ensure all marketing materials align with the company s brand identity.
3. Marketing Communications
- Plan and execute multichannel marketing campaigns including social media email marketing PR and advertising.
- Develop compelling content for press releases website newsletters and marketing collateral.
- Collaborate with designers agencies and internal teams to create highquality marketing materials.
- Monitor and analyze campaign performance and adjust strategies accordingly.
4. Public Relations & Media Relations
- Build and maintain relationships with media outlets influencers and key stakeholders.
- Write and distribute press releases and coordinate media coverage.
- Handle crisis communication and manage the company s reputation.
5. Internal Collaboration
- Work closely with product managers engineers and sales teams to gather accurate and uptodate product information
- Align with compliance and legal teams to ensure all communication materials adhere to regulatory requirements
- Support training and onboarding materials for internal teams and customers.
Required Skills & Qualifications
- Bachelor s degree in Marketing Communications Business or a related field.
- 2 4 years of experience in writing and storytelling skills for crafting engaging content.
- Experience with content management systems (CMS) such as WordPress Webflow or similar.
- Knowledge of digital marketing strategies SEO and social media engagement.
- Ability to work crossfunctionally and manage multiple stakeholders.
- Analytical mindset with the ability to track and measure communication effectiveness.
- Experience in the fintech or banking industry.
- Familiarity with email marketing tools (e.g. Mailchimp HubSpot).
Employment Type
Full Time
Company Industry
Financial Services / Insurance Agencies and Brokerages / Investment Banking
