Senior Manager International Marketing
Senior Manager International Marketing
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Salary Not Disclosed
1 Vacancy
Job Description
Location(s): Zug Switzerland
Level of position: Senior Manager
Position type: (officebased in alignment with BlueFlex model*/fieldbased/
Reporting Line: Senior Director International Marketing & UK Commercial Lead
How will your role help us transform hope into reality
This role will be a key member of the Blueprint Medicines International team primarily support and lead the of key marketing projects related to AYVAKYT (avapritinib) in systemic mastocytosis. The ultimate goal of these efforts is to drive product demand and optimize patient outcomes via labeled clinical education to key stakeholders involved in patient care. Individuals time will be dedicated to complex project and evolving the omnichannel ecosystem and will require strong collaboration with Blueprint Medicines EU country affiliates and agency partners.
What will you do
- Support timely of disease awareness and promotional tactics related to the AYVAKYT launch in advanced systemic mastocytosis and indolent systemic mastocytosis in key European markets.
- Lead and evolve the Omnichannel ecosystem in SM for the International region collaborating with both commercial and medical
- Develop a strategy for consent capture across the region
- Support International Commercial Team (ICT) forums for driving sharing of best practice amongst BPM country affiliates.
- Coordinate with local brand managers from the market for Brand strategy harmonization and tactical
- Coordinate the promotional review process for International commercial activities and materials. Ensure affiliates and distributor partners receive high quality and compliant marketing deliverables.
- Manage partner agencies and track International commercial team budgets (with Line manager support SD International Brand Lead and timelines to execute on disease education and promotional materials on time and on budget.
- Lead the International congress plan and coordinate the EU congress taskforce.
- Support International commercial training content development.
- Provide adhoc support to all international cross functional launch activities.
What minimum qualifications do we require
- BA/BS degree required. Advanced degree or other equivalent experience a plus
- Minimum 5 years of experience in the EU biotech/pharmaceutical industry including direct involvement in marketing sales or market development activities.
- Experience in hematology oncology rare disease or allergy/immunology a plus
- Demonstrated track record of complex project management and effective vendor management
- Demonstrated track record executing multichannel marketing and digital tactics
- Skilled at independently organizing project goals completing longterm projects on time and within budget and fully integrating them into the work of other functions
- Commitment to succeeding with integrity in a highly regulated commercial environment
- Ability to craft key messages and narratives for internal and external stakeholders from complex clinical and business data
- Strong business acumen and problemsolving skills.
- Ability to plan and nimbly adapt in a dynamic business environment
What additional qualifications will make you a stronger candidate
- Pharmaceutical Rx marketing experience and/or multichannel digital media social media experience inclusive of CRM display social media email website and digital measurement plans
- Operational knowledge of medical regulatory legal review process
- Rare disease experience preferred
- Strong patient orientation with organizational interpersonal and presentation skills
- Skilled at building and maintaining effective relationships and operating in a crossfunctional environment
- Resultsoriented exhibits leadership skills and ability to influence without authority
- Strong analytical problem solving and strategic thinking skills
- Demonstrated ability and eagerness to work in a fastpaced environment striving for excellence in everything you do alongside a team that is driven by improving the lives of patients
- Commitment to our Core Values: Patients First Thoughtfulness Urgency Trust Optimism
Why Blueprint
At Blueprint Medicines we achieve impactful results because of our global crew of compassionate innovators the Blue Crew. Through authentic relationships and our collective entrepreneurial spirit and action we are each empowered to take ownership and execute with strategic prioritization. We put trust in our people to break through norms and conventions using their individual strengths and insights which drives our success.
This is the place where the extraordinary becomes reality and you could be part of it.
Patients are waiting. Are you ready to make the leap
Blueprint Medicines is a global fully integrated biopharmaceutical company that invents lifechanging medicines. We seek to alleviate human suffering by solving important medical problems in two core focus areas: allergy/inflammation and oncology/hematology. Our approach begins by targeting the root causes of disease using deep scientific knowledge in our core focus areas and drug discovery expertise across multiple therapeutic modalities. We have a proven track record of success with two approved medicines including bringing our medicine to patients with systemic mastocytosis (SM) in the U.S. and Europe. Leveraging our established research development and commercial capability and infrastructure we now aim to significantly scale our impact by advancing a broad pipeline of programs ranging from early science to advanced clinical trials in mast cell diseases including SM and chronic urticaria breast cancer and other solid tumors.
*Blueflex is our operating model which optimizes culture productivity & flexibility by maximizing the critical strengths of inperson work with the benefits of added flexibility. Blueflex allows for mix of inoffice and remote work enables flexibility to meet individual and business needs and makes effective use of our facilities and resources. It is a culture enhancer.
#LIHybrid #LINJ1
Required Experience:
Senior Manager
Employment Type
Intern
