drjobs Advertising Promotions Manager

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Jobs by Experience drjobs

5years

Job Location drjobs

Petaling Jaya - Malaysia

Monthly Salary drjobs

10000 - 10000

Vacancy

1 Vacancy

Job Description

Strategic Leadership & Management
  • Oversee the Advertising & Promotions and Concierge teams to ensure operational efficiency effectiveness and a high standard of professionalism.
  • Design and implement marketing strategies to meet organizational goals and targets.
  • Optimize resource allocation and monitor departmental financial performance.

Marketing Strategy &
  • Develop and execute Advertising & Promotions campaigns and marketing calendars to support mall growth and business objectives.
  • Manage campaign budgets effectively to maximize return on investment.
  • Drive revenue generation through promotional spaces media sites and advertising opportunities.
  • Establish and nurture external partnerships to amplify promotional efforts and publicity.
  • Collaborate with tenants and stakeholders to align marketing initiatives and improve tenant retention.

Customer Engagement & Relationship Management
  • Enhance customer loyalty by delivering personalized and targeted communication.
  • Conduct market research to identify trends and demographics refining marketing strategies accordingly.

Performance Metrics Brand Management & Stakeholder Engagement
  • Provide detailed reports on Advertising & Promotions plans budgets and progress.
  • Analyze competitor activities to gain strategic insights and maintain a competitive edge.
  • Track key performance indicators (KPIs) to evaluate the effectiveness of marketing campaigns and ROI.
  • Ensure marketing efforts align with the brand s overall strategy and strengthen community presence.
  • Build and maintain partnerships with local businesses for collaborative and cobranded promotional activities.

Digital Marketing & Event Management
  • Manage digital marketing initiatives including social media content creation email campaigns and online advertising.
  • Plan and execute events and promotions to increase foot traffic and enhance brand engagement.

Crisis Management & Continuous Improvement
  • Develop and implement crisis communication strategies to protect and maintain the brand s reputation.
  • Stay informed about the latest marketing trends and innovations to improve engagement strategies and operational efficiency.

Requirements

  1. A bachelors degree in Real Estate Business Marketing or a related discipline is required.
  2. At least 8 years of professional experience in the retail mall or commercial retail sector.
  3. Demonstrated strong leadership abilities excellent communication and negotiation skills and effective problemsolving capabilities.
  4. Skilled in analysing market trends and understanding consumer behaviour.
  5. Highly adaptable with a focus on achieving results and driving success.


Employment Type

Full Time

Company Industry

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