Commercial Capability and Training Lead

The Commercial Capability and Training Lead is responsible for designing implementing and managing training and capabilitybuilding initiatives for the frontline sales and marketing field force in the seeds business. This role ensures that commercial teams have the skills knowledge and tools necessary to execute Syngenta gotomarket strategy effectively. As a key member of the Commercial Excellence team the role will drive the Building Excellence Program focusing on improving sales competencies customer engagement product knowledge digital acumen and discipline to enhance business performance.

Accountabilities
1. Sales and Marketing Capability Development

• Develop and implement structured training programs for the sales and marketing teams aligned with Syngentas commercial strategies and business objectives.
• Design and deliver training modules covering amongst others value selling/consultative selling negotiation skills territory management customer segmentation agronomic advisory and competitor differentiation.
• Build competency frameworks and career development pathways for sales and marketing personnel ensuring progressive capability building.
• Collaborate with regional and global commercial excellence teams to adopt best practices and adapt them for local .

2. Training Program & Delivery

• Lead the Building Excellence Program by designing and delivering workshops field coaching sessions elearning modules and interactive training initiatives.
• Conduct inperson and virtual training sessions for both newly hired and experienced sales professionals.
• Develop and manage a structured onboarding program for new sales and marketing hires to accelerate their productivity.
• Utilize digital learning platforms and innovative training methodologies to enhance engagement and effectiveness.

3.  Field Coaching & Performance Reinforcement

• Work closely with sales leaders and field agronomists to provide onthejob coaching and mentorship to sales and field marketing reps.
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• Implement a structured Field Training & Assessment Framework to track the practical application of training insights in customer interactions.
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• Establish a system for continuous feedback and improvement by evaluating training effectiveness through field performance metrics and participant feedback.

4.  Commercial Process & Discipline

• Train sales teams on the Syngenta Commercial Standards including call planning CRM utilization and customer relationship management.
• Drive the adoption of datadriven decisionmaking by training teams on market intelligence tools customer insights and sales analytics.
• Ensure frontline teams effectively implement GotoMarket (GTM) strategies including product positioning pricing promotions and demand generation tactics.

5.  CrossFunctional Collaboration & Stakeholder Engagement

• Partner with the Sales Marketing Technical and Product Development teams to align training programs with business priorities.
• Work closely with HR and People Development teams to integrate commercial training into broader talent development initiatives.
• Engage with Syngentas global and regional training networks to leverage existing resources and best practices.

6.  Evaluation & Continuous Improvement

• Measure the impact of training programs through KPIs such as sales performance customer engagement effectiveness and competency assessments.
• Continuously refine training content and methodologies based on feedback business needs and evolving market conditions.
• Develop and implement a certification program to recognize highperforming sales and marketing professionals.

Qualifications :

Essential:

• Bachelors degree in Agribusiness Marketing Business Administration or a related field.
• Minimum 57 years of experience in sales marketing or commercial training within the seeds crop protection or related industry.
• Strong understanding of valuebased selling customer engagement strategies and gotomarket in the agricultural sector.
• Experience in developing and delivering sales training programs including field coaching.
• Excellent facilitation communication and coaching skills.
• Ability to analyze sales performance data and translate insights into actionable training initiatives.
• Proficiency in CRM tools digital learning platforms and Microsoft Office Suite.
• Preferred:
• Experience working in a multinational seed company with exposure to regional or global training programs.
• Familiarity with adult learning principles and instructional design methodologies.
• Knowledge of hybrid seed technology agronomy and the Philippine agricultural market.

Key Success Metrics:
1. Increase in sales team productivity and effectiveness.
2. Improved customer engagement scores and conversion rates.
3. Adoption and utilization of CRM and commercial excellence tools.
4. High participant satisfaction and learning retention from training programs.
5. Consistent application of Syngentas Commercial Standards in the field.

Additional Information

• Travel Requirements: 5060
• Zone visits: Assess training needs deliver onsite training or evaluate program effectiveness execute trainthetrainors sessions or deliver specialized/bespoke training modules
• Conferences and 3rd party meetings: Stay updated on latest training methodologies and industry trends evaluate new and emerging training tools
• All applicants must be eligible to work anywhere in the Philippines

Additional Information :

In Syngenta we recognize that diversity and inclusion is important to our business.  We embrace the unique perspective and capabilities of our employees which will help us continue to drive innovation and achieve our business goals. Our culture enables us to create an environment of involvement respect and connection with the communities where we operate benefitting individual employees and the company.

Remote Work :

No

Employment Type :

Fulltime