Branding Manager
Branding Manager
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Job Description
Job Description: Branding Manager / Marketing Manager
Job type: Full time/ Part time
Shift: Afternoon
Key Responsibilities:
1. Website Management:
o Oversee and maintain the company website ensuring it is uptodate userfriendly and aligned with branding strategies.
o Regularly analyze website performance (traffic user engagement conversions) and generate reports.
2. Social Media Management:
o Develop and execute social media strategies to enhance brand awareness and engagement.
o Manage and maintain all social media channels (Facebook Instagram Twitter LinkedIn etc. ensuring consistent messaging and branding across all platforms.
3. Content Creation & Design:
o Develop content calendars and ensure timely posting across all platforms.
o Ensure content aligns with brand voice target audience and marketing goals.
4. SEO & Analytics:
o Implement and manage SEO strategies for the website and social media platforms to improve organic search rankings and visibility.
o Conduct keyword research optimize content for search engines and keep uptodate with SEO best practices.
5. Branding & Strategy:
o Collaborate with other teams (product sales etc. to align marketing strategies with business objectives.
o Monitor industry trends and competitor activities to stay ahead of digital marketing trends.
6. Customer Engagement & Reviews:
o Monitor and respond to customer reviews and feedback across social media and other digital platforms.
o Encourage positive reviews and engage with customers to foster a loyal community.
Requirements
Proven experience in digital marketing content creation and social media management.
Strong proficiency in SEO tools and strategies (Google Analytics SEMrush etc..
Experience with website management tools and CMS platforms (WordPress Shopify etc..
Skilled in design tools (Adobe Creative Suite Canva etc. and video editing software (Premiere Pro Final Cut Pro etc..
At least 1 year of experience in data analysis. Strong Excel proficiency- Must have. Must be an English speaker. Bachelor's degree holder/College. Ability to understand high-level inductions. Time management skills; ability to work effectively without direct supervision. Accurate, quality-driven, and attention to details Preferred Capabilities: Experience with NO SQL Databases, preferably MongoDB. * Experience working with Zendesk.
Employment Type
Full Time
