Product Marketing Manager
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Job Description
Were looking for a talented Product Marketing Manager to shape and execute the GTM strategy for Rise.ais innovative store credit solution. In your daytoday you will:
Lead product positioning and messaging to ensure clarity and consistency across all marketing channels
Develop and execute GTM strategies for new features and product domains in close collaboration with product sales and account management teams
Create compelling product content and marketing collateral including videos case studies onepagers sales decks and blog posts
Partner with product and business teams to gather customer insights shape content strategy and define the marketing roadmap
Develop targeted ABM initiatives to drive higher MQL volume and enhance buyer intent throughout the sales process
Conduct competitive research and market analysis to refine product strategy and messaging and deliver enablement sessions to the wider Rise.ai team
Track and report on key product marketing metrics using data to optimize performance and uncover new opportunities
Qualifications :
3 years of experience in Product Marketing ideally in a SaaS B2B environment
Experience in crafting GTM strategies and leading successful product launches
Strong understanding of the eCommerce industry and/or digital payment solutions
Exceptional written and verbal communication skills with a knack for simplifying complex concepts
Proven experience working crossfunctionally and influencing diverse teams
Datadriven mindset with the ability to derive insights from analytics and make informed decisions
Background in digital wallets store credit loyalty programs or payments an advantag
Additional Information :
Rise.ai is a leading B2B SaaS platform for digital payments specializing in store credit and gift card management. We power directtoconsumer brands like Skims Allbirds Fenty Beauty Universal Music Studios and Kroger. Our platform helps merchants optimize gift cards rewards refunds and loyalty programs enabling seamless credit management for eCommerce businesses.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
