This is a remote position.
Role Name: Social Media Specialist
Schedule:
- Parttime flexible 20 hours per week 4 hours/day 5 days/week) with meetings once or twice a week
Client Timezone: EST
Client Overview
Join a dynamic and innovative content creation and book publishing company that s revolutionizing the selfpublishing industry. This forwardthinking business has developed a highly successful marketing playbook that has propelled multiple books to hundreds of sales within months of release. As a key player in this growing enterprise you ll have the opportunity to work with a diverse range of authors and genres applying cuttingedge marketing strategies to help books reach their target audiences and achieve remarkable success.
Job Description
We re seeking a talented and driven Social Media Specialist to join our team and play a crucial role in expanding our digital presence and driving book sales. In this exciting position you ll be at the forefront of implementing and optimizing our proven marketing strategies across various social media platforms. You ll have the opportunity to engage with potential readers manage targeted ad campaigns and contribute to the growth of our email marketing initiatives. This role offers a unique blend of creativity and analytics allowing you to craft compelling content while measuring and reporting on key performance metrics. If you re passionate about books social media and driving tangible results this is your chance to make a significant impact in the publishing world.
Responsibilities
- Implement and refine social media marketing strategies across Facebook Instagram Twitter and other relevant platforms
- Engage with potential readers in targeted online communities and groups to promote books and authors
- Manage and grow dedicated social media accounts and groups for various book genres
- Execute and optimize social media advertising campaigns to boost visibility and sales
- Coordinate the distribution of free book copies in exchange for honest reviews
- Manage and expand email lists crafting engaging email marketing campaigns
- Track and analyze key performance metrics providing regular reports on engagement growth and sales
- Collaborate with the team to enhance and expand our existing marketing playbook
- Research and recommend new marketing strategies and tools to stay ahead of industry trends
- Work independently while maintaining clear communication with the team
Requirements
- Proven experience in social media marketing preferably in the publishing or content creation industry
- Indepth knowledge of Facebook Instagram Twitter and other social media platforms
- Strong written communication skills in English with the ability to craft engaging and errorfree content
- Experience with social media advertising and analytics tools
- Familiarity with email marketing best practices and list management
- Basic understanding of Amazon s Kindle Direct Publishing (KDP) platform and algorithm
- Ability to work independently manage time effectively and meet deadlines
- Creative problemsolving skills and a datadriven approach to marketing
- Excellent organizational skills and attention to detail
- Passion for books and the publishing industry
- Availability for one ESTfriendly meeting per week
- Comfortable with a flexible 20hour work week schedule
Proven experience in social media marketing, preferably in the publishing or content creation industry In-depth knowledge of Facebook, Instagram, Twitter, and other social media platforms Strong written communication skills in English, with the ability to craft engaging and error-free content Experience with social media advertising and analytics tools Familiarity with email marketing best practices and list management Basic understanding of Amazon s Kindle Direct Publishing (KDP) platform and algorithm Ability to work independently, manage time effectively, and meet deadlines Creative problem-solving skills and a data-driven approach to marketing Excellent organizational skills and attention to detail Passion for books and the publishing industry Availability for one EST-friendly meeting per week Comfortable with a flexible 20-hour work week schedule