Social Media Manager
Social Media Manager
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Job Description
The Social Media Manager is responsible for planning overseeing and executing both paid and organic social media as well as playing a key role in customer service management. The role will support our overall content strategy leveraging various types of content to reach the right customers engage audiences and drive business results. This position is suited to someone with high energy strong communications skills and the ability to operate in a fastpaced environment.
Key Responsibilities:
- Contribute to and implement social media strategy
- Develop and manage content calendar across channels leading internal teams to contribute to planning
- Generate edit publish amplify and optimise content to drive engagement including management of paid campaigns to maximise reach and effectiveness
- Development of campaign plans and reports including setting of specific objectives reporting on results insights recommendations and opportunities for innovation
- Development of social media dashboard and metrics to help drive insight and actions
- Collaborate with internal teams to drive campaign effectiveness and champion an understanding and adoption of social media within the business
- Deliver agreed KPIs including reach engagement and conversion metrics as well as community management and customer service response times and outcomes
- Manage and optimise customer response model for customer service delivery and platform moderation
- Develop and implement plan to identify and respond to social media crises including; monitoring responding risk mitigation post event reporting and stakeholder escalation/engagement
- Review recommend and implement new tools as required
- Stay uptodate with current technologies and trends in social media
- Seek out training opportunities for tools and new technologies for self and team members
- Coach and manage development for team members
Qualifications :
- Tertiary qualification in Communications or Marketing desirable
- At least 3 years of experience in social media management
- Previous experience in retail considered an advantage
- Proven ability to coach and mentor team members
- Experience working with Adobe Creative Suite and other graphic design programs an advantage
- Experience in photography and developing video content an advantage
- Understanding of digital marketing channels and how they relate to social media
- Understanding of consumer trends and audience behavior in social media
Additional Information :
To Apply
If you are interested in this exciting opportunity with us please click apply and upload your CV. All applications are strictly confidential.
JB HiFi Group is an equal opportunity employer committed to providing a work environment that promotes diversity and inclusion. If this opportunity excites you (even if you feel that you dont meet 100 of the criteria) please dont hesitate to apply!
Remote Work :
No
Employment Type :
Contract
Employment Type
Contract
