Product Marketing Manager

Company Description

Guardant Health is a leading precision oncology company focused on guarding wellness and giving every person more time free from cancer. Founded in 2012 Guardant is transforming patient care and accelerating new cancer therapies by providing critical insights into what drives disease through its advanced blood and tissue tests real-world data and AI analytics. Guardant tests help improve outcomes across all stages of care including screening to find cancer early monitoring for recurrence in early-stage cancer and treatment selection for patients with advanced cancer. For more information visitand follow the company onLinkedInX (Twitter)andFacebook.

Position Summary

The Product Marketing Manager is responsible for product planning delivery and marketing throughout the product lifecycle. The position develops vision mission and robust positioning and its roadmap for the product based on inputs and insights from internal and external stakeholders market research etc.

The position works closely with all the relevant functions such as Sales Med Affairs Market Access RA IT to ensure in-depth well-rounded launch plans much in advance to raise launch readiness as well as short-term and long-term commercialization success of the product post launch.

The position is also responsible for forecasting via various market insights intelligence and market analysis which shall be tracked on a regular basis to achieve timely PDCs.

The position identifies the key benefits and value propositions of the product i.e. where/how to win which will lead to a robust marketing strategy planning and executions. Marketing will also drive sales activities from Brand Plan strategic imperatives and key tactics.

Responsibilities include but are not limited to:

Define the product strategy and roadmap from pre-launch to post launch

Manage the product throughout its lifecycle from concept to LOE.

Write the business case for investment and gain internal approval.

Propose a product marketing/launch plan and budget and then deliver against it

Be the recognized expert in the business on the product the market relevant science & technology and the competition

Develop core positioning and messaging for the product

Monitor analyze report and improve product performance in the field.

Identify and strategize where opportunities lie

Commission market and competitor research

Promote and educate the product to sales teams through sales training sessions

Plan and hold customer events webinars newsletters or alike

Plan and execute effective key congress management

Develop effective marketing communication materials and tools

Deliver regular (e.g. monthly) volume revenue forecasts

Qualifications / Experience:

Bachelors degree in related discipline with 8 years of related upstream and downstream marketing and/or product management work experience in pharmaceuticals and/or diagnostic (e.g. oncology genetic testing or preventive screening) or pharmaceutical industry is necessary oncology or specialty highly preferred

Multiple new product launch experience is essential (minimum two to three)

Strong command of English both in verbal and written

Ability to work and communicate effectively and collaboratively in a team-based environment partnering with external and internal stakeholders demonstrating achievements of and influences on the business outcomes across diverse functional boundaries and seniorities without direct reporting relationships in a hybrid working environment (some remote and some in-person)

Strong business acumen and ability to identify customer or market insights based on market research and datasets to translate and develop effective strategies and tactics

Familiar with start-up working environment self-starter comfortable with ambiguity

Comfortable with 10-20% travel primarily domestic destinations

Advanced skills using productivity platforms such as Microsoft Office Adobe and Google Productivity software

AI & Digital Fluency

• Demonstrate curiosity sound judgment and the ability to critically evaluate and responsibly leverage AI-enabled tools in accordance with company policies ethical standards and regulatory requirements to improve the efficiency effectiveness and quality of work.

Within the range individual pay is determined by work location and additional factors including but not limited to job-related skills experience and relevant education or training. If you are selected to move forward the recruiting team will provide details specific to the factors above.

Employee may be required to lift routine office supplies and use office of the work is performed in a desk/office environment; however there may be exposure to high noise levels fumes and biohazard material in the laboratory to sit for extended periods of time.

Guardant Health is committed to providing reasonable accommodations in our hiring processes for candidates with disabilities long-term conditions mental health conditions or sincerely held religious beliefs. If you need support please reach out to

Guardant Health is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin or protected veteran status and will not be discriminated against on the basis of disability.

All your information will be kept confidential according to EEO guidelines.

To learn more about the information collected when you apply for a position at Guardant Health Inc. and how it is used please review ourPrivacy Notice for Job Applicants.

Please visit our career page at: Experience:

Manager