Principal Product Marketing manager

As aPrincipal Product Marketing Manager you will lead theBusiness professionalproductportfoliomarketing strategy forJapan.In this role you will connect customer needs product strategy and business goals. You will shape how our products are positioned launched and adopted in Japan.This role requires a highly customer-centric insights-led and data-driven approach todefining the product marketing strategy and key growth levers for the business. The ideal candidate operates with strong ownership thrives in ambiguity and has a proven ability to influence cross-functional collaborators in a matrixed organization.

Whatyoulldo

• Own the end-to-end product marketing strategy and business outcomesforBusiness professionalproductofferings inJapan.

• Develop deep marketexpertise including customer insights competitive dynamics and growth levers specific toJapan.

• Partner with global stakeholdersto bring regional insights into product strategy and roadmap decisions.

• Drive cross-functional alignment and executionwith local teams across campaign marketing media PR GTM and partnerships.

Key deliverables

• Annual strategic planoutlining priority categories and product strategy forJapan

• Clear target audience definitionand articulation of customer needs

• Marketing strategy including positioning value proposition and messaging

• Growthleversacrossproduct GTM pricing and partnerships

• Success metrics to track and scale growth initiatives

• Operating model definition including squad formation DACI and category cadence

• Budgetallocation strategyat category level

Requirements

• 10-15years of experiencein marketing preferably within technology or digital-first companies

• Proven experienceoperatingin leadership roleswithin highly matrixed multinational organizations

• Strong program management capabilities witha track recordof leading cross-functional initiatives end-to-end

• Expertisein market research and data analytics with the ability to translate insights into actionable marketing strategies

• Excellent communication skills both written and verbal with confidence in influencing stakeholders

• Highly collaborative attitude with strong cultural awareness and ability to work effectively in global teams

Adobe for All

Adobe strives to create an environment where our employees can do their best work and drive their career growth and development based on their personal goals. From fair-pay practices toEmployee Networksand programs designed to make everyone feel includedwerecommitted to fostering a diverse and inclusive workplace for all.

Take the plunge and jump in

Liking what you have read and keen to jump in Thinking you might not have all the skills we are looking for Just take the plunge and apply we know that by bringing together a diverse group of people we become so much better together.Wedlove to see where we can help driveCreativity for Alltogether.

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of gender race or colour ethnicity or national origin age disability religion sexual orientation gender identity or expression or veteran status.