JP TireRE Trade Marketing Specialist

Trade Marketing Strategy & Planning

• Develop and execute trade marketing strategies aligned with company sales and marketing objectives.
• Plan annual trade marketing calendars promotional roadmaps and product launch support activities.
• Identify and drive key seasonal campaigns retailer activation programs and sales growth opportunities.
• Monitor market trends and proactively optimize plans to maximize business performance.

Retailer Engagement & Dealer Relationship Management

• Act as the primary marketing contact for dealers distributors and retail partners.
• Build strong partnerships and provide tailored marketing support to drive sell-in and sell-out performance.
• Collaborate with sales teams to align trade marketing initiatives with business objectives.
• Gather market insights and customer feedback to improve marketing effectiveness and customer satisfaction.

Promotional Campaigns & Dealer Programs

• Design implement and evaluate trade promotion campaigns to increase sales and brand visibility.
• Manage dealer incentive schemes loyalty programs and seasonal promotional activities.
• Develop customized marketing plans for key accounts and strategic partners.
• Coordinate co-branded campaigns and joint marketing initiatives with retailers and distributors.

POSM & Merchandising Management

• Plan develop and manage point-of-sale materials merchandising tools and promotional assets.
• Ensure all marketing materials comply with brand guidelines and effectively engage target consumers.
• Manage inventory distribution and lifecycle of POS materials and promotional merchandise.
• Maintain attractive and up-to-date retail displays to enhance brand presence at the point of purchase.

Event & Trade/Road Show Management

• Organize dealer conferences customer events incentive programs and driving experiences.
• Manage event planning logistics vendor coordination and on-site execution.
• Represent the company at trade exhibitions auto shows and industry events.
• Coordinate booth design product displays and visitor engagement activities to maximize event impact.

Cross-Functional Collaboration

• Work closely with Sales Product PR and Digital teams to ensure integrated go-to-market execution.
• Coordinate external agencies suppliers and retail partners to deliver marketing programs efficiently.
• Share market intelligence and business feedback to support continuous improvement and strategic decision-making.

Qualifications :

• Bachelors degree in Marketing Business Administration or a related field.
• 3 years of experience in Trade Marketing Retail Marketing Channel Marketing or a related commercial function.
• Proven experience in developing and executing trade promotions marketing campaigns events and retail activation programs.
• Resilient adaptable and able to perform effectively in a fast-paced environment while responding to diverse customer and business needs.
• Outgoing personality with excellent communication relationship-building and stakeholder management skills.
• Business-level English and native-level Japanese.

Additional Information :

Ready to drive with Continental Take the first step and fill in the online application.

Remote Work :

No

Employment Type :

Full-time