E-commerce Contents Associate Manager

Key Responsibilities

1. Digital Content Strategy & Concept Development

• Develop content concepts and campaign narratives for ecommerce and digital channels based on business priorities product benefits customerneedsand brand guidelines.

• Translate commercialobjectivesinto clear content ideas design briefs page structures messaginghierarchyand creative direction.

• Ensure all digital contents communicate Dyson technology product benefits and campaign offers in a premium customer-friendly and locally relevant way.

• Build a consistent content approach across Amazon Rakuten Yahoo LINE Email and Digital Advertising.

2. Ecommerce Store Content Management

• Plan brief create and manage ecommerce contents for Dyson official stores including product detail pages landing pages campaign pages store modulesbannersand merchandising assets.

• Lead content planning for new product launches seasonal campaigns promotionalactivitiesand always-on site updates.

• Coordinate with global and regional teams to receive product assets claims copy and creative guidelines then adapt them for the Japan market.

• Work with UX/UI Analytics and Ecommerce channel owners to improve content structure navigationconversionand shopper experience.

3. Marketplace Content Design & Implementation

• For AmazonRakutenand Yahoo manage the content process from concept and design directionthrough toplatform implementation.

• Create or coordinate marketplace-ready assets and content modules thatcomply witheach platforms specifications and operational requirements.

• Implementupdateandmaintainmarketplacecontents including product pages campaign pagesbannersand store-front assets where applicable.

• Check marketplace content display links campaign settings productinformationand visual consistency before and after launch.

4. CRM LINE Email & Digital Advertising Contents

• Design and manage digital contents for CRM and acquisition channels including LINE messages Email modules banners digital advertisingassetsand related campaign materials.

• Ensure message hierarchy visual design and CTA flow are consistent across ecommerceCRMand paid media touchpoints.

• Partner with CRM Digital Advertising and Ecommerce teams to align promotional messages audienceneedsand customer journeys.

• Support content adaptation by channel whilemaintainingDysons premium tone of voice and brand consistency.

5. Quality Assurance Optimization & Stakeholder Management

• Conduct content QA across copy imagery layout links CTA tracking pricing product information campaignconditionsand platform display.

• Monitor content performance andidentifyoptimization opportunities using ecommerce CRMadvertisingand marketplace performance data.

• Manage timelines dependenciesapprovalsand risks across multiple channels and stakeholders.

• Work with internal teamsagenciesand vendors to deliver high-quality contents on time without direct people management responsibility.

Key Performance Indicators (KPIs)

• On-time delivery of campaignlaunchand marketplace contents

• Content accuracy and QA pass rate

• Reduction of content-related errorsreworkand platform issues

• Content contribution to traffic conversion rateengagementand sales where measurable

• Marketplace content implementation quality and consistency

• Stakeholder satisfaction with content process briefing quality and output quality

Required Qualifications

• 36 years of experience in ecommerce content management digital content production marketplace operations CRM content digital advertising creativecoordinationor related fields.

• Hands-on experience creating or managing digitalcontentsfor ecommerce marketplace CRM email LINE paidmediaor similar channels.

• Strong ability to develop content concepts design directionbriefsand customer-facing messaging from businessobjectives.

• Experience managing content workflows across multiple stakeholdersagenciesor vendors.

• Strong attention to detail and ability to manage multiple channelstimelinesand deliverables simultaneously.

• Japanese: native or fluent business level. English: business communication level preferred for global/regional collaboration.

Preferred Qualifications

• Experience with Amazon Rakuten Yahoo or other marketplace content operations.

• Experience in premium consumer electronics beauty home appliancelifestyleor DTC brands.

• Basic knowledge of HTML/CSS CMS ecommerce platform operations trackingSEOand digital asset specifications.

• Experience using analytics insights to improve content performance customerjourneyand conversion.

• Experience with creative briefing wireframes landing page structure banners emailmodulesor LINE rich content.

Skills & Competencies

• Creative thinking combined with commercial and customer-first mindset

• Strong ownership as an individual player

• High attention to detail and strong QA discipline

• Ability to convert business priorities into clear content briefs and design direction

• Cross-functional stakeholder management and clear communication

• Ability to deliver under pressure and manage multiple deadlines

• Continuous improvement mindset and comfort with fast-changing ecommerce environments

Reporting Line

Reports to: Head of E-Commerce Dyson Japan