Social Media & Content Consultant

WHO IS YELLOWSQUARE

YellowSquare isnt just a place to sleepits a social hub a cultural destination and an experience engine for modern travelers digital nomads and locals alike. Operating dynamic spaces across Rome Milan Florence and Athens we combine hospitality with co-working spaces live music venues bars hair salons cooking classes and vibrant nightlife. We believe travel is all about curiosity unpredictability and real human connection. We dont do boring hotel lobbies; we build vibrant communities where people meet create and belong.

Were looking for someone who knows social media but also knows what it feels like to travel.

Because to tell YellowSquare you need to understand the people who live it.

WHAT YOULL DO

Youll help shape and manage YellowSquares social presence working closely with our Marketing team (graphic designers and a video maker) and with our teams on the ground in Rome Milan Florence and Athens.

You will:

• Build and manage our editorial content plan from ideas to publishing
• Create content for Instagram TikTok and other relevant platforms
• Turn what happens inside YellowSquare (people events cities travel stories and random little moments) into content worth sharing
• Write copy in English that actually sounds like something a human would say
• Spot trends without blindly following every trend
• Manage and grow our online community
• Plan launch and optimise paid campaigns on Meta from targeting and budget management to A/B testing and performance analysis
• Monitor organic and paid performance and understand what worked what didnt and what we should try next
• Come up with new formats ideas and experiments. A lot.

WHO WERE LOOKING FOR

• You have previous experience managing social media for a brand project or community and youre comfortable owning an editorial calendar independently.
• You understand Instagram TikTok and LinkedIn beyond simply knowing how to post on them. You can recognise a good Reel understand why something works and translate a brand identity into social content.
• You know your way around Meta Ads Manager from setting up a campaign and defining the right audience to understanding whether it actually worked.
• You can write. You have a strong visual eye. You understand internet culture.
• And yes: you have travelled.
• Not necessarily to 40 countries. We dont care about collecting passport stamps.
• But travelling has been part of your life and you understand the curiosity unpredictability and human connections that come with it.

MUST-HAVES

• Previous experience in Social Media / Content
• Experience managing an editorial content calendar
• Strong knowledge of Instagram and TikTok
• Hands-on experience with Meta Ads Manager
• Ability to set up campaigns manage audiences and budgets and analyse results
• Basic photo/video creation and editing skills
• Ability to read social media insights and turn data into better content
• A proactive curious and independent approach
• Real travel experience
• Youll be based in Rome or Milan with the flexibility to travel and work across our hubs in Rome Milan Florence and Athens (with all travel expenses fully covered).
• Advanced proficiency in both English and Italian; any additional language is always welcome.

NICE TO HAVE

• Experience in travel hospitality lifestyle events or community-driven brands.
• Experience working with creators and UGC.
• Knowledge of tools such as Canva CapCut Meta Business Suite and social scheduling/analytics platforms.

ONE LAST THING

• Were not looking for someone who just wants to manage our social media.
• Were looking for someone who wants to understand what happens inside YellowSquare find the stories hidden in it and make other people want to be part of them.
• If this sounds like you send us your CV portfolio and/or the social accounts youve worked on.
• And tell us about one trip youll never forget.

WHAT WE OFFER

• Initial 6-month collaboration contract () with a gross compensation equivalent toper year (pro-rata).
• A vibrant international and fast-paced environment where you can truly leave your mark.
• The opportunity to travel and work across our amazing hubs in Rome Milan Florence and Athens (with all travel expenses paid).