Intern, Activation Media Solutions

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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Role Summary and Impact

We are seeking a highly curious and analytical Intern to join our dedicated team. This role offers an exceptional opportunity to acquire a thorough understanding of the programmatic advertising ecosystem encompassing campaign activation optimization and reporting. You will gain hands-on experience directly supporting senior members in daily tasks and collaborating with internal and external stakeholders (sales product trading teams as well as media and tech providers/vendors) to execute performance-driven campaigns. This is a unique chance to develop strong knowledge in both the technical and commercial aspects of programmatic with a high focus on improving campaign results and key performance indicators (KPIs).

Activities

• Support senior team members in the setup activation optimization and continuous monitoring of programmatic campaigns across various Demand-Side Platforms (DSPs).
• Assist in conducting media and financial analysis of programmatic campaigns ensuring budget adherence and identifying key performance trends to inform strategic adjustments.
• Contribute to the generation of comprehensive performance reports for programmatic campaigns and assist in interpreting data to derive actionable insights for internal and client review.
• Provide essential support related to programmatic supply management helping to ensure smooth campaign delivery and troubleshooting any technical issues as needed.
• Actively collaborate with internal (sales product trading) and external (media and tech providers/vendors) stakeholders to ensure seamless campaign execution and foster a collaborative environment.

Skills and Experience

• Currently pursuing or recently completed a Bachelors degree in Economics Advertising Marketing Communications or a closely related field.
• Genuine interest and enthusiasm for new media digital advertising and the evolving programmatic ecosystem.
• Rigorous and comfortable with numbers and calculations possessing an ability to interpret data and a genuine curiosity for understanding market dynamics and consumer behavior through programmatic insights.
• Good knowledge of both written and spoken English and Italian as you will engage with diverse teams and clients.
• Good knowledge of Microsoft Office Suite particularly Excel and PowerPoint.
• Familiarity with Demand-Side Platforms (DSPs) Data Management Platforms (DMPs) ad exchanges or other programmatic tools will be considered a significant advantage.
• A quick and eager learner adept at rapidly applying new knowledge and insights to daily tasks and the constantly evolving programmatic landscape.
• An exceptional team player with excellent collaboration skills eager to contribute to a shared vision within a dynamic programmatic unit working effectively with diverse internal and external stakeholders.
• Thorough and meticulous with a high attention to detail and a strong focus on achieving and improving campaign results and KPIs.
• Articulate and effective communicator able to convey information clearly and concisely both verbally and in writing.
• Highly proactive self-motivated accountable and organized capable of managing multiple tasks concurrently and effectively meeting deadlines under guidance.
• Driven by passion for the digital media and advertising industry demonstrating high motivation and commitment to achieving individual and collective goals.

Life atWPP Media& Benefits

WeCreate an Open environmentbuilt on trust and respect where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment including competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when were together fostering creativity collaboration and connection in this open and supportive environment. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

While we appreciate all applications received only those candidates selected for an interview will be contacted.

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