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Global Social Media Specialist

OTB Group


Job Location:

milan - Italy

Yearly Salary: EUR 28000 - 33000
Posted: 6 October 2026 (2 days ago)
Application Deadline: 3 January 2027
Vacancies: 1 Vacancy

Job Summary

Diesel has long been a leading pioneer in denim and casual fashion known for moving outside and ahead of trends in its industry. While retaining always its DNA in recent years Diesel has evolved into the world of premium casual wear becoming a true alternative to the established luxury market. Diesel is a truly worldwide organization. It is present in more than 80 countries with 5000 points of sale including more than 400 company owned stores.

Global Social Media Specialist

At Diesel based in Milan (MI) we are looking for a Global Social Media Specialist to join our Global Marketing Team with solid social media foundations and a strong cultural and aesthetic taste aligned with our brand DNA.
He / She will report directly to the Global Social Media Manager.


Main responsibilities:
- Plan schedule and publish content across Diesels social media channels including Instagram TikTok Facebook LinkedIn and Pinterest on a daily basis.
- Keep the social media editorial calendar up to date coordinating deadlines assets and publishing needs with the relevant teams.
- Support the approval process for content intended for APAC social media platforms liaising with internal stakeholders.
- Help organize the production of content created specifically for social media with particular attention to short-form video.
- Coordinate the practical aspects of social media productions involving creators including garment and sample requests in-store orders and sample movements.
- Daily follow-up on content product and production activities to help ensure that assets are delivered on time.
- Work with the creative production PR Media and Go-to-Market teams on social media activities linked to global campaigns and product launches.
- Review social media copy in collaboration with the dedicated copywriter helping ensure consistency with Diesels tone of voice.
- Management of social media reporting and performance analysis monitoring key KPIs and translating insights into actionable recommendations to optimize the global social media strategy.
- Research emerging creators talents formats and cultural trends that could inspire relevant content for the brand.


Requirements:
- 1-2 years of experience in a similar role; previous experience with fashion brands will be considered a plus.
- A degree in Economics with a focus on Marketing and Communications is required; professional certifications or coursework in Social Media/Digital Marketing will be appreciated.
- Strong passion for the digital world and fashion with a constant commitment to staying updated on industry trends and social media evolution.
- Ability to develop content strategies and conduct market analyses.
- Goal-oriented mindset flexibility enthusiasm initiative ability to propose ideas strong problem-solving skills and a team-player attitude.
- Fluency in English alongside proficiency in using key tools for monitoring and measuring a brands web presence completes the profile


Location: Milan (MI)


Compensation & Level:
- CCNL Textile Industry Level 4
- Salary range (gross annual): 28.000 - 33.000
- Variable incentive plan: 5% of gross annual salary
The final offer will be determined based on experience skills and level of responsibility. We are open to candidates with different levels of seniority.


What We Offer:
- A dynamic and international work environment
- Continuous learning and professional development opportunities
- Exposure to multiple business functions and cross-functional collaboration
- Flexible working hours and smart working options
- Work-life balance initiatives
- Supplementary health insurance
- Supplementary pension plan
- Diversity and inclusion policies
- Corporate volunteering initiatives
- Exclusive discounts on OTB Group brands products
- Corporate welfare services including company restaurant gym beauty centre nursery and osteopathy studio (for Breganze)
- Ticket Restaurant (for Milan)


Diversity Equity & Inclusion:
At OTB we believe diversity is a strength: every perspective background and experience enriches our culture and fuels our creativity. We celebrate our differences and are proud to be an equal opportunity employer.
We welcome applications from all individuals regardless of gender age ethnicity sexual orientation disability or any other personal characteristic.
Candidates who require reasonable accommodation at any stage of the selection process are encouraged to inform the HR team: we will take every necessary step to ensure equal opportunity to participate.

#DSL #LI-AR


Required Experience:

IC


About Company

Company Logo

OTB is an international fashion group, powering a range of global, unconventional brands, including Diesel, Jil Sander, Maison Margiela, Marni and Viktor&Rolf. The group also controls and manages the Staff International and Brave Kid companies, and holds a stake in American brand Amir ... View more

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