User Acquisition Manager Maternity leave replacement
Job Summary
Join us at Playtika (NASDAQ: PLTK) where were driven by the belief life needs play. Were on a mission to deliver infinite ways to play using cutting-edge technologies like AI and machine learning to craft immersive experiences that connect inspire and entertain millions of players worldwide.
From our start as a small mobile games company founded in Israel to our current position as a publicly traded company and industry leader we continue to be a dominant force in interactive entertainment. With a diverse portfolio of award-winning category-leading Casual and Social Casino-themed games including nine of the top 100 highest-grossing mobile games in the US were setting the standard for excellence.
Our success story is co-authored by a dynamic team of storytellers strategists creators and data scientists who thrive on innovation. We are home of the best advancing an inclusive culture that embraces our core values and reflects our agile DNA.
With a strong financial foundation disciplined operations unwavering player-focused approach and relentless can-do spirit were well-positioned for sustained growth. If youre ready to join the driving force behind the evolution of interactive entertainment we invite you to come play with us.
- Create and implement a comprehensive paid media strategy for UA activities.
- Stay updated on marketing trends and best practices while combining the latest insights and data continually refining our marketing messaging.
- Plan and oversee high marketing budgets set up and optimize paid campaigns on multiple platforms and channels to meet key performance indicators (KPIs).
- Work with creative teams to create visually appealing assets.
- Collaborate with product teams community managers and other studio departments.
- Monitor and analyze Marketing data to evaluate the effectiveness of our content and identify opportunities for improvement.
- Develop an efficient growth process including new partner onboarding and ongoing relationships.
- Establish and maintain relationships with key stakeholders in the mobile gaming industry including publishers and marketing partners.
- 2 years of experience as a User Acquisition Manager/Media Buyer.
- Sharp-minded and creative thinker with passion for Gaming Marketing and analytical mindset.
- Ability to lead projects from A to Z with a positive can-do attitude.
- Experience working with Appsflyer / other MMPs.
- Great communication and collaboration skills.
- Proficient with Excel - a must.
- Bachelors degree in Industrial Engineering Statistics Mathematics or a related field an advantage.
- Fluent English.
Required Experience:
Manager
About Company
Discover how Playtika blends art and science to create engaging experiences for millions worldwide, setting the standard for gaming brands and companies.