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Service Sales Business Development Manager

GEA


Job Location:

Naas - Ireland

Monthly Salary: Not provided by the employer
Posted: 22 August 2026 (10 hours ago)
Application Deadline: 19 November 2026
Vacancies: 1 Vacancy

Job Summary

GEA is one of the largest suppliers for the food and beverage processing industry and a wide range of other process industries. Approximately 18000 employees in more than 62 countries contribute significantly to GEAs success come and join us! We offer interesting and challenging work a positive working environment in international teams and opportunities for personal development and growth in a global company.

Responsibilities / Tasks

    As part of the continued growth of our Nutritional Plant Engineering Division in Naas GEA is seeking an experienced Service Sales Business Development Manager (BDM) to drive business growth across our service offering and capital project opportunities.

    This is a strategic client-facing role with a particular focus on the Dairy Beverage and Pharmaceutical sectors as well as other relevant process industries. You will be responsible for identifying new business opportunities developing existing customer accounts and working closely with customers and GEAs technical teams to deliver tailored engineering and service solutions.

    Combining technical understanding with strong commercial acumen you will help customers improve operational performance process efficiency reliability and lifecycle value while supporting the continued expansion of GEAs customer base.

    The role combines office-based activity with regular customer and site engagement depending on project scope and customer requirements. The position reports directly to the Director of Service and has no direct reports.

    Key Responsibilities

    Business Development & Market Growth

    • Identify and develop new business opportunities while growing existing customer accounts across the Dairy Beverage and Pharmaceutical sectors as well as other targeted process industries.

    • Develop and maintain a strong sales pipeline aligned with GEAs commercial objectives and wider growth strategy.

    • Proactively identify opportunities through customer engagement networking industry events market intelligence and targeted business development activities.

    • Monitor customer requirements industry trends competitor activity and market developments to identify opportunities for growth.

    • Develop account and market strategies that strengthen GEAs position and support sustainable long-term business growth.

    Service & Solution Sales

    • Develop a strong understanding of GEAs service and engineering portfolio including service agreements spare parts upgrades process optimisation automation and lifecycle solutions.

    • Engage with customers to understand operational challenges production requirements and future investment plans.

    • Identify and develop service upgrade and capital project opportunities that improve plant performance efficiency reliability and lifecycle value.

    • Work closely with engineering service and project teams to develop technically and commercially appropriate customer solutions.

    • Clearly communicate the value of GEAs solutions through customer meetings technical presentations and commercial proposals.

    Sales & Commercial Management

    • Lead the full sales cycle from opportunity identification and qualification through solution development proposal negotiation and contract award.

    • Prepare and coordinate detailed proposals in collaboration with technical and project teams including scope timelines pricing and commercial requirements.

    • Negotiate commercial financial and contractual terms to achieve mutually beneficial and sustainable agreements.

    • Manage pricing and margin expectations in line with GEAs commercial objectives.

    • Develop and maintain accurate sales forecasts budgets pipeline information and customer records using CRM and ERP systems.

    • Identify and manage commercial and project risks throughout the sales process.

    Key Account & Customer Management

    • Build and maintain trusted long-term relationships with new and existing customers.

    • Develop a strong understanding of customer operations investment priorities and long-term business requirements.

    • Identify opportunities to expand GEAs service offering and increase lifecycle engagement across the installed customer base.

    • Ensure a smooth transition from sales to project execution through effective collaboration with engineering service and project teams.

    • Maintain customer engagement following project delivery supporting after-sales requirements and identifying future opportunities.

    • Act as a key commercial interface between customers and GEA throughout the sales and account lifecycle.

    Strategy & Collaboration

    • Contribute to regional business development and sales planning supporting GEAs strategic growth objectives.

    • Collaborate with regional teams and GEAs global Centres of Competence to bring specialist knowledge and innovative solutions to customers.

    • Use market intelligence and customer insight to support strategic planning and identify emerging opportunities within the Dairy Beverage and Pharmaceutical sectors.

    • Embrace digital tools and new approaches to customer engagement opportunity development and complex bids.

    • Support continuous improvement of sales processes commercial practices and customer engagement.

    • Ensure all sales activities and proposals comply with relevant legal ethical safety and environmental requirements.

    Your Profile / Qualifications

    • University degree in Engineering Business Management or a related technical discipline; equivalent relevant industry experience will also be considered.

    • Proven track record in B2B business development service sales or technical sales ideally within the Dairy Beverage Pharmaceutical Food Processing or Process Engineering sectors.

    • Experience selling engineering services capital equipment or technical solutions within complex industrial or process environments.

    • Strong understanding of engineering service offerings ideally including service agreements spare parts plant upgrades process optimisation and automation solutions.

    • Proven ability to identify and develop new business opportunities while growing and managing key customer accounts.

    • Experience managing complex sales opportunities from initial customer engagement through proposal development negotiation and contract award.

    • Strong commercial awareness with experience in pricing proposal development negotiation and contract management.

    • Ability to understand customer operational and technical challenges and translate them into commercially viable engineering solutions.

    • Experience using market intelligence customer insight and industry trends to develop account and market growth strategies.

    • Strong communication presentation and relationship-building skills with the ability to engage effectively with technical operational and commercial stakeholders.

    • Experience with CRM and ERP systems such as SAP together with proficiency in Microsoft Office.

    • Ability to lead cross-functional sales initiatives and collaborate effectively with engineering service project and commercial teams.

    • A proactive resilient and commercially focused approach with the ability to work effectively across different markets cultures and organisational structures.

    • Willingness to travel to customer sites as required.

    Key Skills

    • Business development and new customer acquisition

    • Key account development and relationship management

    • Technical and solution-based selling

    • Knowledge of Dairy Beverage and Pharmaceutical process industries

    • Service and capital equipment sales

    • Commercial negotiation and contract management

    • Proposal and solution development

    • Market analysis and opportunity identification

    • CRM/ERP and digital sales tools

    • Cross-functional collaboration and stakeholder management

    Did we spark your interest
    Then please click apply above to access our guided application process.


    Required Experience:

    Manager


    About Company

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    GEA makes an important contribution to a sustainable future with its solutions and services, particularly in the food, beverage and pharmaceutical sectors.

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