Head of Sales

Head of Sales New Business

CWS Workwear Ireland

CWS Workwearis a leader in the workwear industry providing Workwear as a Service through customiseddurableand protective workwear solutions. Embracing a circular business model CWS Workwear is committed to creating a more sustainable futureoperatingacross 15 countries with more than 5300 employees in over 100 locations.

Every day CWS Workwear serves more than 35000 customers and supports 1.5 million wearers through innovative and reliable workwear services.

For over 125 years CWS Workwear has been leading the way in innovative workwear solutions taking care of everything from garment provision and maintenance to collection laundering and replacement allowing customers to focus on their core business while protecting both their employees and the environment.

InIreland CWS Workwear is one of the leading providers of workwear rental solutions serving customers across multiple sectors including pharmaceutical life sciences healthcare manufacturing food productionlogisticsand industrial markets. Through a combination of localexpertise operationalexcellenceand sustainable service solutions CWS Workwear helps Irish businessesmaintaincompliance enhance employeesafetyand strengthen their professional image.

What We Offer

• Competitive Salary & Benefits

• Company Car

• Pension

• Health Insurance

• Opportunities for career growth and development

• Ongoing training and development

• A dynamic safety-first workplace

Role Purpose

Reporting directly to the Managing Director and forming part of the Irish Leadership Team the Head of New Business Salesis responsible fordeveloping and delivering the national new business growth strategy for CWS Workwear Ireland. The role provides strategic leadership to the new business sales function driving profitable customer acquisition expanding market share and ensuring sustainable revenue growth.

Key Responsibilities

• Develop and execute the strategic new business sales planfor Irelandaligned with company growthobjectives.

• Leadcoachand develop a high-performing team of Business Developers creating a culture of accountabilityengagementand success.

• Drive profitable customer acquisition across key sectors and market segments.

• Lead strategic customer engagements complex commercialnegotiationsand major account acquisition.

• Monitor sales performance forecasting pipelinehealthand business development activity to ensure targets are achieved.

• Drive adoption and effective use of CRM systems (Salesforce) to ensure pipeline visibility forecastingaccuracyand commercial decision-making.

• Deliver continuous improvement of sales methodologiesprocessesand performance metrics.

• Monitor market trends competitoractivitiesand customerneedstoidentifygrowth opportunities and strengthen market positioning.

• Represent the sales function within the Irish Leadership Team contributing to broader business strategy and organisational performance.

• Collaborate closely with Operations Customer Care Finance and HR to drive profitable growth and organisational performance.

• Build a strong talent pipeline through coaching successionplanningand development of future sales leaders.

• Promote the value of CWS Workwears circular service model and sustainability proposition in customer engagements and market development activities.

Experience & Qualifications

• Over 5 yearsproven leadership experience within a B2B new business sales environment.

• Strongtrack recordof delivering significant revenue growth and customer acquisition.

• Experience leading sales teams and developing high-performing sales professionals.

• Strong commercial financial and strategic acumen.

• Demonstrated success managing complex commercial negotiations and long sales cycles.

• Experience working with CRM platforms (preferably Salesforce).

• Experience in service-based B2B sales environments.

• Experience managing geographically dispersed sales teams.

• Bachelors degree in Business Commercial Management or a related field (preferred).

• Candidate ideallylocatedin Dublin (Head Office) or Cork (Plant Site)

KeyCompetencies

• Strategic Leadership

• CommercialAcumen

• Business Growth & MarketDevelopment

• Leadership & Team Development

• Customer Focus

• Influencing & Negotiation

• Results Orientation

• Change & Performance Management

• Technical Ability

Hybrid Working:

This is a hybrid role requiring regular travel throughout Ireland to customer locations CWS sites and leadership meetings. Flexibility to work remotely combined with a strong field presence is essential for success in the role.