Communications Manager
Job Summary
At Geely our story began in 1986 with a simple but powerful idea an idea that has driven us to become one of the worlds most forward-thinking automotive groups. For nearly three decades weve been redefining mobility through our iconic global brands including Geely Auto Volvo Cars Polestar Lotus Zeekr Lynk & Co the London Electric Vehicle Company Farizon and more.
Following the successful establishment of Geely Auto UK we are now creating a dedicated National Sales Company in Ireland as part of Geelys continued European expansion.
Were looking for ambitious automotive professionals who want the rare opportunity to build a new national business from the ground up backed by one of the worlds leading automotive technology groups.
Few careers offer the opportunity to build a national automotive business shape a brand and influence its future from day one. This is one of them.
Exciting products are just the beginning. Youll play a key part in the business that brings them to Ireland.
Main Responsibilities
Communications Strategy & Brand Management
Develop and implement Geely Auto Irelands communications strategy aligned with overall business and marketing objectives.
Support development and delivery of integrated communications activity across brand product retailer and corporate initiatives.
Ensure consistent brand messaging tone of voice and communication standards across all channels and customer touchpoints.
Support brand positioning and market awareness activities aligned with Geely Auto Irelands long-term growth objectives.
Coordinate communication planning relating to vehicle launches retailer announcements and major business initiatives.
PR Media & External Communications Oversight
Oversee PR and media communications activities across the Irish market.
Support development of strong relationships with media journalists agencies and external stakeholder groups.
Coordinate external communications activity including press releases media briefings and launch communications.
Support crisis communications and reputational issue management where required.
Ensure alignment between PR activity digital communications and wider marketing campaigns.
Digital Communications & CRM Coordination
Support development of digital communications and customer engagement activity across online platforms and customer channels.
Coordinate communication activity linked to CRM lead nurturing and customer engagement initiatives.
Support optimisation of customer communication journeys and digital brand experience.
Work collaboratively with digital social media and website stakeholders to support communication effectiveness.
Monitor communication performance metrics and engagement activity across digital channels.
Campaign Coordination & Agency Management
Work collaboratively with Marketing PR and Dealer Marketing teams to support integrated campaign execution.
Coordinate with agencies suppliers and external communications partners to support campaign delivery and operational alignment.
Support communication planning for launch events retailer activations and experiential marketing activity.
Monitor communications effectiveness and identify opportunities for continuous improvement.
Assist with management of communications budgets supplier performance and operational coordination.
Education and Training
Bachelors degree or equivalent in Communications Marketing Business or a related discipline preferred.
Proven experience within communications PR brand or integrated marketing roles.
Experience within automotive consumer or fast-paced commercial sectors advantageous.
Strong understanding of communications strategy digital communications and brand management activities.
Experience working with agencies media and external communications partners.
Experience supporting integrated campaigns launches and customer engagement initiatives beneficial.
Strong understanding of digital communications CRM and customer journey activity advantageous.
What we Offer
Opportunity to play a key role in establishing a new automotive brand within Ireland.
Collaborative and entrepreneurial working environment.
Exposure to regional and international projects and teams.
Career development opportunities within a rapidly growing international automotive business.
Competitive salary and benefits package.
We are an equal opportunities employer:
At Geely Auto we value diversity and inclusion and welcome applications from all candidates. We are committed to fair recruitment and ensuring everyone has the opportunity to reach their full potential. If you believe you are right for this role we warmly welcome your application.
About Company
The Geely story began in 1986 with a simple but powerful idea. When founder Eric Li chose the name Geely meaning lucky it was about much more than just good fortune. His ambition was to build something that would move people forward with confidence and optimism. Today that same spirit ... View more