Performance Marketer Webimax
Posted on:
5 days ago
Vacancies:
1 Vacancy
Job Summary
What we want:
We are seeking a high-performance marketer with proven experience in B2B lead generation for the North America market. The role focuses on driving qualified leads (MQL SQL) with lead generation agency background and strong ownership of pipeline and revenue outcomes.
Who we are:
Vertoz (NSEI: VERTOZ) an AI-powered MadTech and CloudTech Platform offering Digital Advertising Marketing and Monetization (MadTech) & Digital Identity and Cloud Infrastructure (CloudTech) caters to Businesses Digital Marketers Advertising Agencies Digital Publishers Cloud Providers and Technology companies. For more details please visit our website here..
Webimax:
A leader in digital marketing WebiMax provides Search Engine Optimization (SEO) Paid Search Social Media Website Design & Development Reputation Management Lead Generation and Consulting services for hundreds of clients in dozens of industries all over the world.
What you will do:
Paid Campaign Management:
Plan execute and scale campaigns across Google Ads (Search Display YouTube) Meta (Facebook Instagram) LinkedIn Ads (critical for B2B) TikTok X (Twitter) and Bing.
Focus on Lead generation campaigns Conversion optimization Funnel-based targeting.
B2B Lead Generation (Core):
Generate qualified leads for North America markets
Target: CMOs Demand Gen Heads Founders CEOs Industry verticals (Legal SMBs SaaS Home Services etc.)
Optimize for: Cost per SQL (not just CPL) Lead quality & conversion
Campaign Optimization:
A/B test: Ad creatives Messaging Landing pages and Audience segments.
Improve: CPL CAC ROAS Conversion rates
Manage tracking: Pixels events attribution
Analytics & Reporting:
Track performance using Google Analytics Ad platform dashboards CRM integrations
Report on Leads generated SQL conversion ROI / pipeline contribution
Budget & Scale:
Manage and allocate budgets efficiently
Scale winning campaigns aggressively
Maintain cost efficiency while improving quality
Collaboration:
Work with Content team (landing pages messaging) Design team (creatives) Sales/BD team (lead quality feedback)
Innovation & Growth:
Experiment with New ad formats new channels (CTV DOOH integration) Identify new opportunities for pipeline growth
Requirements
47 years experience in performance marketing.
Mandatory: Experience in B2B lead generation for North America.
Background in lead generation agency preferred.
Strong expertise in Google Ads Meta Ads LinkedIn Ads TikTok bing Ads.
Experience with: Conversion tracking attribution models CRM marketing automation tools.
Strong understanding of B2B funnels Lead qualification (MQL SQL) ROI-driven marketing.
Optimize campaigns for revenue outcomes not just traffic.
Benefits
No dress codes
5 days working
24 Annual Leaves
International Presence
Celebrations
Team outings
Required Skills:
Performance Marketing Paid Media Campaigns Lead Generation (US Market) Campaigns Google Ads Meta Ads LinkedIn Ads TikTok Ads Bing Ads.
Required Education:
Any Stream Graduate