Digital Marketing Intern Executive

We are looking for an energetic creative and consumer-obsessed Digital Marketing professional to join our growing team. This role is squarely focused on growing our end-user base driving app subscriptions service sign-ups and brand engagement directly with individuals and consumers. You will blend online marketing (social media content paid campaigns) with on-ground physical marketing (boot camps activations events) to reach and convert target audiences into loyal users.

Social Media Marketing

Plan create and publish engaging content across Instagram Facebook YouTube and LinkedIn to attract end users

Run targeted paid ad campaigns (Meta Ads Google Ads) to reach specific consumer demographics and interests

Monitor social media trends and adapt content strategy to maximize reach and engagement

Grow organic followers and build a loyal community around the brand and its products

Respond to comments DMs and user queries to build trust and engagement with the audience

Physical & Field Marketing

Plan and execute boot camps road shows stalls and on-ground marketing activations in Vadodara

Represent the brand at college fests community events exhibitions and public gatherings

Distribute promotional material conduct demos and interact directly with potential users

Coordinate with local communities institutions and groups to expand physical reach

User Acquisition & App Subscription Growth

Drive downloads and subscriptions for mobile apps and digital services among individual users

Design and execute referral programs offers and incentives to onboard new users rapidly

Create targeted campaigns segmented by age interest location and behaviour to maximize conversions

Track user acquisition cost (UAC) and work to optimize campaign ROI continuously

Content Creation & Storytelling

Create short-form video content (Reels YouTube Shorts Stories) to showcase product features and user benefits

Write compelling captions ad copy landing page content and promotional messaging for target audiences

Collaborate with the design team to produce eye-catching creatives banners and campaign assets

Develop testimonial content user stories and case studies to build social proof

Analytics & Reporting

Track key marketing KPIs impressions reach clicks CTR app installs conversions and subscriber growth

Use tools like Meta Business Suite Google Analytics and app dashboards to measure campaign performance

Provide weekly marketing activity reports with insights and recommendations for improvement

Requirements

Graduate / Pursuing graduation in Mass Communication Marketing Business Administration or any related field

Digital marketing certifications (Google Meta HubSpot) are a strong plus

Fresh graduates and final-year students appearing for internship are encouraged to apply

Hands-on exposure to real-world digital marketing campaigns from Day 1

Opportunity to work on live mobile app and product launches

Mentorship from experienced marketing and business professionals

Fast-track growth path from Intern to full-time Executive role based on performance

Creative freedom to ideate experiment and own your campaigns

Benefits