Sales Officer

JOB SUMMARY

To pursue the company's direct marketing strategy to achieve its corporate objectives/targets and achieve overall success

Developing sales and marketing relations strategies for Direct Marketing and Travel Insurance respectively

Develop and manage direct marketing relationships and brand equity strategies to strongly position the company's Brand in Ghana

POSITION REPORTS TO: HEAD MARKETING

SKILLS AND COMPETENCIES

• Proven success in sales ability and demonstrable knowledge of the sales process.
• Confident negotiator with the ability to close business opportunities.
• Strong client relationship management skills.
• Ability to identify and develop new business opportunities.
• Strong prospecting networking and lead generation skills.
• Capable of hands-on problem solving with the ability to generate ideas and practical solutions.
• Good analytical and market research skills.
• Ability to use own initiative and pay close attention to detail.
• Ability to work under pressure and prioritise competing assignments.
• Strong communication presentation and interpersonal skills.
• Good organisational and time management skills.
• Customer-focused with excellent relationship-building abilities.

Capable of working independently while demonstrating accountability and professionalism.

DUTIES AND RESPONSIBILITIES

• Achieve assigned sales and premium production targets.
• Identify prospect develop and secure new business opportunities.
• Maintain and strengthen relationships with existing clients to improve customer retention.
• Develop and implement sales strategies to increase market penetration and business growth.
• Prepare quotations proposals and presentations for prospective clients.
• Conduct regular client visits to strengthen relationships and identify additional business opportunities.
• Promote the Company's products and services in accordance with approved marketing strategies.
• Generate new business through networking referrals cold calling and other approved business development initiatives.
• Coordinate policy renewals to ensure maximum client retention.
• Provide professional advice to clients on suitable insurance products and services.
• Handle customer enquiries and complaints promptly and professionally.
• Ensure premium collections are made promptly and maintain a debt ratio of 0% at all times.
• Ensure official receipts are issued for all cash and cheque payments received from clients.
• Maintain accurate records of all sales activities and customer interactions.
• Prepare daily weekly and monthly sales and production reports.
• Ensure compliance with the Company's policies operational procedures and all NIC directives.

Promote and protect the Company's corporate image through professionalism and ethical business conduct.

• Work closely with Underwriting Claims Finance and other departments to ensure efficient service delivery.

QUALIFICATIONS

• Bachelor's Degree or Higher National Diploma (HND) in Marketing Business Administration Insurance Economics or a related field.
• A Bachelor's Degree in Marketing or a Master's Degree in Marketing will be an added advantage.
• Professional qualification in Insurance (e.g. ACII Diploma in Insurance or equivalent) will be an added advantage.
• Minimum of three (3) years' relevant experience in sales marketing business development or customer relationship management preferably within the insurance or financial services industry.

ATTITUDE/VALUES

• Service-oriented (customer satisfaction driven).
• Self-motivated and results-oriented.
• Confident proactive and innovative.
• Strong business development mindset.
• High sense of urgency.
• Honest and trustworthy.
• Team player with strong interpersonal skills.

Adaptable and flexible.

• Professional in appearance and conduct.
• High level of integrity.
• level of attention to detail.

OTHER DUTIES

• Carry out other duties and responsibilities as may be assigned.