Team Leader Marketing Content Factory (all genders)

Team Leader Marketing Content Factory (all genders)

Your tasks:

• Lead the content and communication workstream of the Edenred Mobility rebranding across EMEA including naming architecture messaging asset transition and market rollout in close collaboration with Group teams in Paris

• Build and govern Edenred Mobilitys organic social media presence across EMEA defining strategies editorial calendars and channel playbooks across LinkedIn YouTube Instagram and TikTok

• Develop commercial content in collaboration with our Sales Excellence team that supports revenue including customer success stories testimonials case studies whitepapers lead magnets and sales enablement materials

• Establish scalable content approaches and clear processes for content requests prioritisation production approval and performance measurement

• Lead visual storytelling and create engaging formats such as infographics explainer visuals and short-form video that make our products easy to understand and share

• Select and manage agencies and freelancers while leading and developing the Marketing Content team and continuously improving quality speed and AI-supported production

• Own media relations press releases executive thought leadership and selected key events while working closely with the Growth & Demand team to connect content with paid media SEA and SEO activities

Your profile:

• Completed degree in Marketing Communications Media Business Administration or a comparable qualification

• Several years of leadership experience in marketing content brand or communications ideally in a B2B environment with a proven ability to develop and raise the performance of a team

• Hands-on experience with rebranding or brand architecture projects within a complex corporate environment involving multiple entities countries and stakeholders

• Proven experience in building and growing organic social media channels across platforms such as LinkedIn YouTube Instagram and TikTok with a clear focus on measurable performance

• Strong editorial judgement and excellent copywriting skills combined with experience in PR media relations and commercial content that supports business objectives

• Experience in selecting and managing agencies and freelancers including pitches briefing quality management and budget responsibility combined with a pragmatic and entrepreneurial approach

• Confident use of AI tools for content production such as ChatGPT or Claude and a good understanding of automation platforms as well as AI-powered image and video tools

• Excellent English and German skills; additional language skills are an advantage

What do we offer

• Flexible working hours: The optimal compatibility of family leisure and career is a matter of course for us.

• Shopping Card: The Ticket Plus City Card is topped up with 50 per month for all employees.

• Mobile working: Whether working from home or on site in a team flexibility is very important to us.

Please submit your application documents inGerman or English.

Your contact person:

Mira Kuhn / Expert Talent Acquisition