SEOGEO Manager

Were looking for an experienced SEO and GEO Manager to build and own organic and AI-visibility growth for Dalma in Germany and France.

Youll take full ownership of the GEO/SEO strategy for DE end-to-end and set the strategy and roadmap for FR working hand in hand with Marie-Anne our Senior Marketing Manager who leads execution there.

This is a real ownership role: theres no existing SEO team to plug into and no inherited roadmap to follow. Just a fast-moving channel with genuine headroom in two markets and a direct line to our Head of B2C Growth.

• Strategy & execution Own the DE GEO channel end-to-end: data-led strategy roadmap and hands-on execution. Set the same strategy and roadmap for FR partnering with our Senior Marketing Manager on execution.

• GEO optimization Run a test-and-learn AI/automation-first approach to GEO. Balance a structured roadmap with the agility to jump on short-lived opportunities (new formats hacks partnerships) and stay ahead of a fast-moving market model updates new tactics new research.

• Content & placements Build content in areas of topical authority using first-party data and expert authorship. Keep our technical SEO/GEO foundation current and manage off-page placements: refreshing existing ones opening new affiliate/partnership placements and running digital PR.

• Consultancy & knowledge-sharing Document playbooks and share GEO/SEO knowledge with the team as the roadmap matures so expertise isnt locked in one person.

• Forecasting & reporting Forecast the expected impact of initiatives before executing them and report against that forecast not just describe activity after the fact.

Must-haves:

• Hands-on SEO delivery experience youve built and executed a strategy yourself not just briefed one

• Comfortable building from scratch with ambiguity and without an existing team to lean on

• You own your data and reporting personally (GSC GA4 Looker) no analyst needed

• Fluent in German and English

• Based in Berlin

Nice-to-haves:

• Insurance or subscription-based B2C industry background

• Experience managing an agency handover

• Introduction call with Nik (Head of B2C Growth) 30 min

• Case study with Nik 1h

• Team fit with Marie-Anne 30 min

• Team fit with Alban (co-founder) 30 min