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Senior Retail Brand Professional, Football, Germany (mfd)
Job Location:
Monthly Salary:
Posted:
20 June 2026 (30+ days ago)
Posted:
Application Deadline:
17 September 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Job Summary
WHO YOULL WORK WITH
As part of the Retail Brand team for Germany & Nordics this role sits within the Integrated Retail team and reports to the Manager Integrated Retail Retail Brand Germany & Nordics. Youll partner closely with Territory VM&S and EKIN teams Brand Management Nike Direct Sales and EMEA Retail Brand Experience Creative Merchandising and Supply Chain teams to deliver impactful retail experiences.
WHO WERE LOOKING FOR
Were looking for a passionate brand marketer who thrives in a fastpaced matrixed environment and brings energy curiosity and a growth mindset to everything they do. You have a strong connection to sport and sport culture and understand how compelling consumer stories come to life across omnichannel retail. Youre confident leading through influence collaborating across functions and translating strategy into standout retail experiences that scale across Nike Direct and wholesale partners.
With strong communication skills and attention to detail you balance creativity with operational excellence ensuring ideas land with impact in store in market and with partners. A solid understanding of football culture is highly valued and helps you create authentic relevant consumer moments that resonate locally while staying true to Nikes global brand vision.
You bring:
- Extensive experience in retail brand marketing
- Ability to adapt GEO strategies to local market needs
- Strong collaboration and influencing skills across functions
- Experience managing budgets and tracking execution
- A knack for storytelling and creating impactful consumer experiences
- A solid grasp of football and football culture is highly appreciated
WHAT YOULL WORK ON
Youll lead integrated retail marketing campaigns and activations across Nike Direct and wholesale partners ensuring every consumer touchpoint reflects Nikes priorities in sport and sport culture driven by innovation athletes and key sport moments.
You will:
- Develop and execute seasonal retail brand briefs and campaigns
- Lead retail programming and activations across Nike Direct and partner stores
- Drive window and instore zone strategies that elevate brand distinction
- Manage multibrand retail campaigns with key marketplace partners
- Collaborate crossfunctionally to ensure flawless execution endtoend
- Track seasonal budgets and partner with Account Marketing on spend
- Ensure alignment with Nike brand standards across all retail channels
The role is open for applications until 26th of June. Relocation is not provided for this position.
Required Experience:
Senior IC
