Senior Product Marketing Manager (fmd)
Job Summary
In this role you own how SPREAD is positioned messaged and understood by engineering leaders at enterprise accounts. You translate a deeply technical product into narratives that win deals arm Sales with competitive intelligence and enablement assets and partner with Product and Engineering on go-to-market. This is a hands-on role in a small senior marketing team alongside Growth GTM Ops and Design.
- Own positioning and messaging for SPREADs platform turning engineering intelligence into value propositions that land with top engineering leaders.
- Build and maintain competitive intelligence across the PLM and engineering data landscape and turn it into battle cards and objection-handling guides that Sales uses daily.
- Create sales enablement assets that shorten enterprise sales cycles and improve win rates.
- Partner with Product and Engineering on go-to-market for product releases connecting every launch to a measurable customer outcome.
- Develop thought leadership content that builds credibility with deeply technical audiences.
- Partner with Growth and GTM Ops on campaign messaging and account targeting so demand gen speaks the right language to the right pain points.
- Represent SPREAD at industry events and customer conversations where engineering leaders expect a peer-level discussion about their domain.
- 5 years in B2B product marketing or technical product management for enterprise software or complex technical products with hands-on ownership of positioning messaging and go-to-market.
- Technical fluency through an engineering or technical degree or through deep experience managing or marketing highly technical products. You can hold a credible conversation about data architectures PLM tool landscapes or software-defined product development.
- Experience building sales enablement for complex enterprise deals (100K ACV 6-12-month cycles multi-stakeholder buying committees).
- Strong competitive intelligence instinct. You track competitors articulate differentiation in the buyers language and prepare sales teams for live objection handling.
- AI-native working style. You use AI tools daily to scale your output from content creation to research to workflow automation. SPREAD is an AI-first company and every team member operates accordingly.
- Identity as a product marketer. You partner with Product and Engineering you speak their language but your craft is marketing not roadmaps or feature specs.
- Native or near-native English. Working-level German minimum. If German is your native language strong English is sufficient.
- Based in Berlin or close enough for regular in-office collaboration especially during the first months.
- Work on Agentic Engineering Intelligence that helps leading manufacturers master software-defined complexity. You market technology that engineering leaders genuinely care about.
- High ownership and measurable impact. You connect your positioning directly to deal outcomes and pipeline.
- A senior team that values craft speed and accountability over process and hierarchy.
- Strong overall package including attractive compensation and an annual learning budget.
- Mobility and wellbeing support through a Deutschlandticket mobility budget bike-leasing and an Urban Sports partnership.
- Time off and flexibility with 30 vacation days workation options and one paid volunteering day per year.
At the heart of our technology lies the worlds first Universal Engineering Information Model (EIN) a semantic framework that connects domain-specific and lifecycle data into a federated Engineering Intelligence Graph continuously evolving over time. This foundation enables specialized AI agents to execute tasks like compliance checks dependency analysis and specification generation seamlessly integrated into the tools engineers already use.
The impact is tangible: companies using SPREAD achieve up to 10x faster time-to-market 50% lower lifecycle costs and significantly higher product quality.
Industry leaders such as Volkswagen Mercedes-Benz BMW Audi Rheinmetall and others rely on SPREAD to build the next generation of software-defined products.
Headquartered in Berlin SPREAD delivers enterprise-grade security (ISO 27001 & TISAX) full GDPR compliance and flexible deployment options in the cloud or on-premises.
Our Vision
The future of engineering is data-driven and agentic. We make product data the most accessible intuitive and impactful resource in engineering so that engineers can unleash their full creativity and drive innovation at scale.
Required Experience:
Manager
About Company
SPREAD is pioneering Agentic Engineering Intelligence . Our low-code platform transforms fragmented hardware and software product data into dynamic Product Twins , creating an AI-ready knowledge base that powers smarter decisions and automation across the entire product lifecycle. At ... View more