Senior Principal Engineer Product Marketing

The Sr Principal Engineer Product Marketing owns strategic definition and long-range technology direction for Renesas industrial solutions with primary focus on the RZ microprocessor line (RZ/N and RZ/T).

This role operates at the intersection of market strategy deep-technology pathfinding and product definition shaping future generations of industrial application processor-class devices. The individual will drive emerging technology strategy portfolio competitiveness and cross-domain integration across key areas including functional safety security industrial networking sensor fusion and actuation.

Acting as the voice of the customer and market this role ensures Renesas builds differentiated scalable solutions aligned to high-growth applications such as industrial automation robotics Physical AI and intelligent edge systems while driving alignment from concept through roadmap execution and market adoption.

 

• Define product and technology strategy by identifying emerging trends high-growth markets and long-term differentiation opportunities for application processor-class products.
• Develop and execute market attack strategies translating opportunities into prioritized segments solution focus areas and go-to-market direction.
• Lead product definition in emerging technology domains converting technology direction into clear requirements across silicon software safety and ecosystem.
• Drive cohesive whole product solutions by ensuring integration across hardware software tools and partner ecosystems.
• Ensure portfolio competitiveness through continuous benchmarking clear value propositions and closing gaps via roadmap and investment prioritization.
• Engage with customers partners and industry ecosystems to capture future needs influence adoption and strengthen market positioning.
• Collaborate cross-functionally to align product strategy roadmaps and execution across engineering product management sales and marketing teams.
• Define go-to-market strategies and positioning to drive design wins adoption and revenue growth in industrial and emerging-edge applications.

Qualifications :

• Bachelors degree in Electrical Engineering Computer Engineering Computer Science or a related technical field. Masters degree preferred.
• 12 years of experience in semiconductors embedded systems industrial automation or related markets.
• 7 years of experience in product marketing product definition product management applications engineering system architecture or similar customer-facing technical roles.
• Strong knowledge of microprocessor and embedded system architectures especially real-time and networked industrial control systems.
• Demonstrated understanding of industrial technologies such as functional safety product security industrial Ethernet motion control robotics systems sensing and intelligent edge processing.
• Experience developing market requirements roadmaps business cases competitive analyses and differentiated solution narratives.
• Experience working across global cross-functional teams and influencing product direction without formal reporting authority.
• Strong written and verbal communication skills with the ability to communicate effectively to both technical and business audiences.

Additional Information :

Renesas is an embedded semiconductor solution provider driven by its Purpose To Make Our Lives Easier. As the industrys leading expert in embedded processing with unmatched quality and system-level know-how we have evolved to provide scalable and comprehensive semiconductor solutions for automotive industrial infrastructure and IoT industries based on the broadest product portfolio including High Performance Computing Embedded Processing Analog & Connectivity and Power.
 
With a diverse team of over 21000 professionals in more than 30 countries we continue to expand our boundaries to offer enhanced user experiences through digitalization and usher into a new era of innovation. We design and develop sustainable power-efficient solutions today that help people and communities thrive tomorrow To Make Our Lives Easier.     
 
At Renesas you can: 

• Launch and advance your career in technical and business roles across four Product Groups and various corporate functions. You will have the opportunities to explore our hardware and software capabilities and try new things.  

• Make a real impact by developing innovative products and solutions to meet our global customers evolving needs and help make peoples lives easier safe and secure. 

• Maximize your performance and wellbeing in our flexible and inclusive work environment. Our people-first culture and global support system including the remote work option and Employee Resource Groups will help you excel from the first day.    

Are you ready to own your success and make your mark  

Join Renesas. Lets Shape the Future together.  

Renesas Electronics is an equal opportunity and affirmative action employer committed to supporting diversity and fostering a work environment free of discrimination on the basis of sex race religion national origin gender gender identity gender expression age sexual orientation military status veteran status or any other basis protected by law. For more information please read our Diversity & Inclusion Statement.

Remote Work :

No

Employment Type :

Full-time