Senior Performance Marketing Manager – C2B & Retail (fmx)

• Own your platform end to end run the full format portfolio across and Autohero all active European markets and both customer journeys
• Turn media spend into profitable growth steer budgets based on volume CAC customer value and Gross Profit and know exactly where the next Euro should go
• Own the engine behind performance bidding conversion signals audiences feeds tracking and integrations need to work together and optimize towards real business value
• Know what moved and why stay close to performance every day spot anomalies early dig into the data find the root cause and act fast
• Experiment constantly run structured tests challenge existing setups and bring new formats betas and opportunities into the business before they become standard
• Automate what should not be manual use AI scripts and automation to analyze faster remove repetitive work and continuously improve how we operate at scale

Qualifications :

• You are a true platform expert several years of hands-on ownership of one major advertising platform at meaningful scale ideally across multiple markets
• You know the whole platform not just one corner of it for Google Ads Search alone is not enough; we expect expertise across its broader format and technical ecosystem
• AI-first analytical and curious AI and automation are part of how you work not an add-on. You dig deep into data question what you see and constantly look for smarter ways to drive performance
• You understand the business behind the funnel you can connect campaigns and customer journeys to unit economics customer value and profitability across both C2B and Retail
• You take ownership and move fast you identify problems build solutions and execute without waiting for someone to give you the next task
• Fluent English is mandatory; German is a strong plus you communicate clearly and can turn complex data into simple actionable decisions

Additional Information :

• Real ownership one major advertising platform across two brands and multiple European markets sits in your hands
• Direct access to decision-making work directly with our Head of Growth in a compact team without unnecessary management layers
• Scale to experiment significant media investment multiple markets and two very different customer journeys give you plenty of room to test and learn
• Work in a highly international environment with colleagues from 90 nationalities
• Dedicated education budget for courses conferences and professional development
• Flexible working hours 30 days of vacation and a modern office just steps from Munichs Englischer Garten combining a central location with one of the citys best spots right outside the door

Company Description

AUTO1 Group is Europes leading digital automotive platform. Through our brands and Autohero we are transforming the way people buy and sell cars.

Our Growth team operates across European markets with a simple principle: we dont optimize for platform metrics we optimize for business impact.

Join us in building the best way to buy and sell cars!

Apply by uploading your CV in English with a note of your earliest starting date and your salary expectations.

Contact
Simon Werkhausen

At AUTO1 Group we live an open culture believe in direct communication and value diversity. We welcome every applicant; regardless of gender ethnic origin religion age sexual identity disability or any other non-merit factor.

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Remote Work :

No

Employment Type :

Full-time