Senior Manager Social Media Management

You dont just manage social media you shape how brands show up on it. As a Senior Social Media Manager at Pulse Advertising you lead multi-platform strategies for global brand accounts drive creative direction and set the standard for platform-native excellence. You know whats about to peak on TikTok before it peaks and youre as strong creatively as you are strategically ideating concepts in a client workshop and owning their execution the next day. Youre a trusted senior partner to clients and a go-to voice internally someone who takes ownership of outcomes not just outputs. If youre ready to lead at the intersection of strategy creativity and impact this is your next chapter.

• You own TikTok-first content strategies for key global brand accounts defining platform-native formats content pillars and creative direction that drive measurable engagement and business results
• You lead content planning and execution across TikTok Reels Stories and complementary formats ensuring every channel feels native intentional and on-brand
• You manage social media across multiple brands within a single parent account adapting global content frameworks for regional markets with a particular focus on DACH
• You act as a senior client partner steering projects from briefing to delivery proactively shaping agendas and challenging briefs that dont align with platform or audience reality
• You track synthesise and present performance data translating complex analytics into sharp client-ready insights and actionable recommendations
• You mentor junior and mid-level team members and contribute to pitches and new business proposals bringing your platform expertise to grow both the team and the account base

• You bring 5 years of hands-on experience in social media management with a clear TikTok focus including proven results across global or multi-market brand accounts- ideally in consumer goods home appliances or lifestyle hardware
• You think in TikTok: trend cycles FYP mechanics algorithm behaviour and the instinct to know what feels native versus what kills engagement
• You are comfortable operating within multi-brand account structures and familiar with global-to-local content models managing competing brand identities across markets without losing quality or speed
• You are a hands-on creative with the ability to concept campaign ideas and translate them into platform-native formats that resonate with audiences and impress clients
• You are experienced with Canva video editing tools and social analytics platforms and actively use AI tooling to scale your work
• You are confident leading senior client relationships communicating platform logic clearly managing expectations and influencing decisions at stakeholder level.
• You are fluent in both German and English

• Time to pack your bags for Paris London Milan Hamburg or Berlin: youre welcome to work abroad from any of our office locations
• We love to see you grow: our careers coach is on hand for one-to-one coaching sessions and team workshops
• We work hard and play hard bringing our global team together to collaborate learn from one another and celebrate our successes
• Dont fancy the office today Our hybrid remote policy lets you work from home two days a week
• Keep your commute to a minimum: youll find all our offices right in the city centre
• For motivational high-paws and comforting cuddles your four-legged friend is absolutely welcome at our offices