Principal Data Scientist | Media Measurement (MM)

Job Description

As a Principal Data Scientist you shape highimpact clientrelevant Data Science concepts and ensure strategic coherence across teams and domains. This role is a perfect playground for highly experienced conceptdriven minds who enjoy influencing direction clarifying complexity and shaping how Data Science creates value at scale. 

You will work on analytics Data Science and AI topics across our Media pillar including Media Measurement Audience Activation and Performance. The focus of the role is strongly conceptual and influenceheavy: from innovation seeds and scalable target pictures to client pitches tenders and strategic roadmaps. 

You ensure that highimpact Data Science initiatives across currency and outcome products are wellframed feasible clientrelevant and decisionready before they enter delivery structures reducing conceptual noise while increasing business impact. 

Job Responsibilities: 

Strategic & Conceptual Contribution 

• Shape and contribute to the strategic alignment and prioritization of crosscutting Data Science topics across our Media unit 
• Define clear concepts and target pictures for highimpact initiatives bridging currency and outcome use cases 
• Identify conceptual risks and unrealistic assumptions early 
• Ensure scientific rigor feasibility and client relevance 

Data Science Board Participation & Steering 

• Shape decisions on delivery readiness spikes and prioritization 
• Support clear steering decisions 

Client Market & Growth Impact 

• Contribute to client pitches tenders and growth initiatives 
• Support market expansion 
• Ensure concepts scale across markets and media contexts while remaining compatible with existing currency principles 

Narrative & Guidance 

• Create Data Science value narratives 
• Provide Why this matters framing 
• Develop concepts and whitepapers for delivery teams 
• Consultancy on solution readiness and prioritization 

Mentoring & Capability Building 

• Mentor and guide other Data Scientists supporting their professional growth and conceptual thinking 
• Provide senior technical and methodological guidance across teams without direct people management responsibility 
• Act as a role model for high-quality Data Science thinking communication and stakeholder interaction 

Qualifications :

Qualifications

• Masters or PhD in a quantitative field 
• 810 years of Data Science experience 
• Advanced statistical ML and AI expertise 
• Strong background in the Media domain or demonstrable experience working in complex industry measurement contexts 
• Proven ability to influence senior stakeholders and shape crossteam Data Science initiatives across currency and outcome 

Additional Information :

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process including résumé screening candidate assessments interview scheduling job matching communication support and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQs principles of fairness transparency human oversight and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions require accommodations or wish to request human review were permitted by law please contact your local HR representative. For more information please visit NIQs AI Safety Policies and Guiding Principles: NIQ

NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through state-of-the-art platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.

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Our commitment to Diversity Equity and Inclusion

At NIQ we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence.  All employment decisions at NIQ are made without regard to race color religion sex (including pregnancy sexual orientation or gender identity) national origin age disability genetic information marital status veteran status or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion please visit the  Work :

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Employment Type :

Full-time