Portfolio Brand Leader Chocolate (mfd) fixed-term for 12 month
Unterhaching - Germany
Job Summary
Job Description:
Love building brands that connect with consumers and drive business growth Join us for a 12-month fixed-term contract and help shape the future of the Snickers portfolio across the DACH this role youll bring global brand strategies to life locally lead exciting campaigns and innovations and collaborate with cross-functional teams to unlock growth opportunities and create meaningful consumer experiences.
What would be your key responsibilities
- Drive the Snickers brand strategy and growth agenda across the DACH market
- Adapt and activate global and regional brand plans to deliver local business impact
- Develop and execute engaging marketing campaigns and consumer activation initiatives
- Partner closely with Sales Media Supply Chain CMI SRM and regional teams to deliver growth
- Identify opportunities through market consumer and performance insights and translate them into action
- Lead innovation projects and product launches from idea to execution
- Shape and optimize the product portfolio to meet consumer and business needs
- Ensure strong stakeholder alignment and contribute to key business planning processes
- Manage marketing investments effectively to maximize impact and business performance
- Represent DACH in regional and global brand communities and share best practices across markets
What are we looking for
- Several years of experience in Brand Marketing within FMCG
- Strong track record of developing and executing brand strategies campaigns and innovation launches
- A consumer-first mindset with the ability to turn insights into action
- Experience working in cross-functional teams and influencing diverse stakeholders
- Strong analytical skills and confidence using data to drive business decisions
- Ability to manage multiple projects in a dynamic fast-paced environment
- Excellent communication skills in both German and English
- Bachelors degree in Business Marketing Economics or a related field
- Customer Marketing experience is a plus
- undefined
What can you expect from Mars
- Work with over diverse and talented Associates all guided by the Five Principles.
- Join a purpose driven company where were striving to build the world we want tomorrow today.
- Best-in-class learning and development support from day one including access to our in-house Mars University.
- An industry competitive salary and benefits package including company bonus
#LI-SS2
About Company
Mars proudly makes the treats, nutritious meals, and many of your favorite products. Learn why we’re ready to become a part of your family.