Field Marketing Manager, Public Sector

Our Mission

At Palo Alto Networks were united by a shared missionto protect our digital way of life. We thrive at the intersection of innovation and impact solving real-world problems with cutting-edge technology and bold thinking. Here everyone has a voice and every idea counts. If youre ready to do the most meaningful work of your career alongside people who are just as passionate as you are youre in the right place.

Who We Are

In order to be the cybersecurity partner of choice we must trailblaze the path and shape the future of our industry. This is something our employees work at each day and is defined by our values: Disruption Collaboration Execution Integrity and Inclusion. We weave AI into the fabric of everything we do and use it to augment the impact every individual can have. If you are passionate about solving real-world problems and ideating beside the best and the brightest we invite you to join us!

Job Summary

Your Career

Were looking for a results-oriented performance-driven Marketing Manager to shape develop and execute the marketing plan for the Public Sector in Germany. Reporting to the Director Marketing EMEA Central you will partner closely with Sales Leadership to build data-driven plans that support Platformization regional sales priorities and sustainable growth across these strategic market segments.

The successful candidate will combine strategic thinking with strong execution with a proven ability to operate independently influence senior stakeholders and translate market customer and pipeline insights into measurable marketing outcomes. Deep knowledge and understanding of the German Public Sector will be critical to success.

Your Impact

• Own develop execute measure and continuously optimize the integrated marketing plan for Germanys Public Sector translating EMEA marketing strategy and business priorities into market-specific programs that drive pipeline and growth.

• Become the go-to marketing expert for Public Sector in Germany building trusted relationships with Sales Leadership and key cross-functional stakeholders and providing market customer and pipeline insights to help shape GTM priorities and marketing investment decisions.

• Build trusted relationships with Public Sector customers key stakeholders and thought-leadership organizations leveraging market and customer insights to identify growth opportunities shape marketing priorities and strengthen our position in the German Public Sector market.

• Define and lead integrated marketing programs across strategic accounts and target segments leveraging the full marketing mix including account-based marketing (ABM) demand generation digital engagement events executive programs and thought leadership.

• Shape and deliver executive engagement initiatives including CxO programs executive roundtables and strategic experiences that strengthen customer relationships and support business-critical opportunities.

• Drive pipeline creation and acceleration across the Public Sector using a deep understanding of the business account landscape customer needs and market dynamics to prioritize marketing activities and investments.

• Own the measurement and optimization of marketing performance using data attribution account insights and pipeline intelligence to establish success metrics evaluate impact optimize investments and provide recommendations to Sales and Marketing Leadership.

• Drive cross-functional alignment across Sales Marketing and key stakeholders effectively communicating marketing priorities performance and recommendations to build alignment and drive business outcomes. .

Qualifications

Your Experience

• 8 years of experience in B2B marketing and/or program management ideally within cybersecurity enterprise technology or another fast-paced environment with strong field and demand generation marketing experience.

• Deep knowledge and understanding of the German Public Sector including market dynamics customer priorities and the strategic account environment.

• Proven ability to translate broader business and marketing strategies into market-specific marketing plans and programs that deliver measurable business outcomes.

• Strong influencer and collaborator with demonstrated experience building trusted relationships with senior sales and business stakeholders and the confidence to provide strategic data-driven recommendations.

• Strong experience developing integrated marketing programs across strategic accounts and target segments including account-based marketing (ABM) demand generation digital events thought leadership and C-level executive programs.

• Ability to operate independently in a matrixed environment navigate ambiguity and complex business challenges prioritize competing needs and mobilize cross-functional teams without direct authority.

• Strong analytical and data-driven approach with the ability to use market customer account and pipeline insights to measure performance optimize investments and inform marketing decisions.

• Excellent project management communication and stakeholder management skills with the confidence and credibility to engage effectively with senior leaders customers and industry organizations.

• Fluency in German both written and spoken is essential along with strong English communication skills.

Our Commitment

Were trailblazers that dream big take risks and challenge cybersecuritys status quo. Its simple: we cant accomplish our mission without diverse teams innovating together.

We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need please contact us at .

Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace and all qualified applicants will receive consideration for employment without regard to age ancestry color family or medical care leave gender identity or expression genetic information marital status medical condition national origin physical or mental disability political affiliation protected veteran status race religion sex (including pregnancy) sexual orientation or other legally protected characteristics.

All your information will be kept confidential according to EEO guidelines.