Consultant – Social Media Officer
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Job Summary
The position will provide an opportunity to develop experience across social media strategy content creation digital campaigns analytics and communications within an international research and development organization.
Content Creation and Curation
- Develop curate and schedule engaging content tailored for various social media platforms including Facebook Instagram X LinkedIn and others.
- Focus primarily on English-language channels with support to other language channels as required.
- Support the production of shareable digital content including graphics videos infographics and animations.
- Adapt content for different platforms while maintaining Landscape Alliances brand and editorial guidelines.
Community Engagement
- Monitor social media channels daily.
- Respond to comments messages and inquiries in a timely and professional manner.
- Identify opportunities to increase audience engagement and interaction.
Campaign Planning and Execution
- Support the planning and implementation of social media campaigns and initiatives.
- Work with colleagues across the organization to develop content that supports broader communications and campaign objectives.
- Support paid social media activities including the planning implementation monitoring and tracking of sponsored posts and advertisements.
Analytics and Reporting
- Monitor social media analytics and performance metrics.
- Support the preparation of regular social media reports.
- Identify trends and insights that can inform content development and improve social media performance.
- Contribute to testing and optimizing content based on audience engagement and performance data.
Creative Strategy and Innovation
- Stay up to date with emerging social media trends tools formats and best practices.
- Suggest creative approaches to increase audience engagement and reach.
- Contribute ideas for new content formats campaigns and social media activities.
Visual and Multimedia Support
- Provide basic photo and video support for social media content including basic editing.
- Support the creation of high-quality visual content for social media channels.
- Work with the design team to develop visually compelling assets that follow Landscape Alliances brand guidelines.
Strategic Alignment
- Support the implementation and ongoing development of Landscape Alliances social media strategy in collaboration with the Global Social Media Coordinator.
- Contribute to maintaining consistency in messaging branding and content across Landscape Alliances social media channels.
Additional Tasks
- Support science writing event coverage and live social media reporting.
- Provide social media support for organizational events campaigns and key moments.
Required Skills:
Bachelors degree in Communications Marketing Journalism or a related field. At least 3-4 years of experience in social media management or digital communications preferably within a nonprofit research development or environmental organization. Demonstrable knowledge of major social media platforms trends and analytics tools. Experience with content creation tools such as Canva or Adobe Creative Suite. Basic video editing skills. Excellent writing and communication skills in English. Experience with paid social media campaigns is an advantage. Experience working in an international or multicultural environment is an advantage.
