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Business Development Manager FMCG Brands and Retail


Job Location:

Ennepe-Ruhr-Kreis - Germany

Monthly Salary: Not provided by the employer
Posted: 3 September 2026 (15 days ago)
Application Deadline: 1 December 2026
Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

About the role: The Business Development Manager (BDM) is a pivotal role responsible for driving new enterprise-level business for Avery Dennisons Labeling and Sustainable Packaging solutions. You will identify develop and secure direct partnerships with Top FMCG brands and top-tier retailers across Europe positioning Avery Dennison as their premier innovation partner. This role requires a highly successful track record of securing enterprise-level business opportunities specifically in labels or packaging. Acting as a trusted advisor to key decision-makers you will navigate complex multi-stakeholder environments to deliver tailored solutions that shape the future of sustainable packaging. This is a hybrid position based at our European Headquarters in Oegstgeest the Netherlands or - remotely - from either Belgium Luxembourg Germany or France.

Key Responsibilities 

Leverage your existing network to build and maintain strong relationships with key decision-makers (Procurement Packaging Development Brand Management Sustainability) across the leading European FMCGs retailers and contract manufacturers.

  • Drive lead generation and cultivate a substantial pipeline of business opportunities; and manage accounts in SFDC while collaborating with sales colleagues to convert these leads into tangible outcomes resulting in specification of Avery Dennison labels at end users.

  • Identify unmet needs provide insights and recommendations for product development and market positioning.

  • Navigate long complex enterprise opportunity cycles successfully transitioning concepts and sustainability initiatives into tangible commercial wins.

  • Establish strong links with the sales team to facilitate opportunities transfer to the converter channel for demand fulfillment.


Qualifications :

Required:

  • Minimum of Bachelors degree with a major in Marketing Business or a related field. Masters degree preferred.

  • 9 years of direct B2B enterprise sales or business development experience specifically in labels packaging materials or packaging solutions (must-have requirement).

  • Proven track record of successfully targeting and generating labels or packaging materials opportunities with leading FMCG brands (e.g. in food beverages and HPC) and major European retailers with an active relevant network of decision-makers.

Skills you need to succeed:

  • Strong analytical skills technical aptitude and influencing/storytelling abilities with a demonstrated track record of scaling multimillion-dollar portfolios.

  • Fluency in English (additional languages such as French and German are strongly preferred) and the ability to travel up to 50%.


Additional Information :

What we offer

Heres a glimpse of the great benefits you can expect:

  • Financial Benefits: Enjoy our award-winning pension program capital-forming benefits and Corporate Benefits (discounts). Youll also receive Vacation and Christmas bonuses an Employee Referral Bonus and tax-free meal allowances (up to 40/month; 25 for non-remote).
  • Time Off & Flexibility: Start with 30 vacation days (potential for 3 with trust-based hours) and parental leave according to law. We offer flexible hours trust-based working hours and 2 days home office per week or fully remote options depending on your role.
  • Well-being & On-site Perks:
    • Access an app for mental health participate in health campaigns with our company doctor and get a discounted EMEA-wide sports program (Urban Sports Club). Enjoy a monthly massage service and subsidized on-site meals for site employees.
    • Take advantage of JobBike-Leasing free parking with EV charging and various annual events and campaigns. 
  • Continuous Development: We invest in you with individual trainings and a personalized individual development plan.
  • Community Engagement: Opportunities to participate in volunteer activities to support Non-Profit Organizations.

To help us process your application quickly please upload your CV in either PDF or Word format. We also kindly ask that you submit your resume in the same language as this job posting.

Why join Avery Dennison

We are a global materials science and digital identification solutions company with locations in over 50 countries and approximately 35000 employees worldwide. As a science and innovation company we believe that diverse teams are stronger teams. We are committed to fostering a culture of curiosity and courage where you can grow your career with a company that has innovation in its DNA. Founded on creating real-world impact to enable a better future we strive to provide an open collaborative culture where diversity of thought is encouraged and respected. Hear from our employees about what its like working at Avery Dennison. Learn more at .

At Avery Dennison we work with the biggest brands in the FMCG apparel automotive and pharma industries. Our Schwelm location founded in 2002 is a collaborative and dynamic environment that supports our Label and Packaging Materials and Graphics division and employs approximately 110 talented individuals. Key functions at this site include Sales Customer Service & Business Development offering diverse career paths and opportunities for growth.

Equal Opportunity Employer

Avery Dennison is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disability protected veteran status or any other protected status. If you are unable to use our online application process due to a disability please contact us to request an accommodation at In the EMEA region we foster an inclusive culture through active Employee Resource Groups (ERGs) like Elevate Unite and our Mental Health group. Please visit our DE&I page to learn more about our Diversity Equity & Inclusion approach.

Pay Transparency Statement

The hiring base salary range above represents what Avery Dennison reasonably expects to pay for this position as of the date of this posting. Actual salaries will vary within the range and in some circumstances may be above or below the range based on various factors including but not limited to a candidates relevant skills experience education and training and location as well as the job scope and complexity responsibilities and regular and/or necessary travel required for the position which may change depending on the candidate pool. Avery Dennison reserves the right to modify this information at any time subject to applicable law.


Remote Work :

Yes


Employment Type :

Full-time


About Company

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Avery Dennison is a materials science and manufacturing company specialized in the design and manufacture of a wide variety of labeling and functional materials. Our expertise and global scale enable us to deliver innovative, sustainable and intelligent solutions to customers all over ... View more

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