Brand Marketing Manager (fmd)

Trusted Shops develops SaaS solutions for over 40 million users and 30000 businesses across Europe. Our product suite includes products such as the Trustmark Buyer Protection and the eTrusted experience feedback platform. Our products are part of a 25-year mission to enable trust between people and businesses in the digital age.

Home of our Brand Marketing function is the Marketing Department where we build a distinctive relevant and trusted brand across internal and external touchpoints. As Brand Marketing Manager you will turn our brand strategy and positioning into high-impact campaigns partnerships and activations that strengthen brand recognition credibility and long-term equity.

Working closely with Creative Content Product Marketing Communications Sales and external partners you will lead integrated initiatives from strategy to execution. You will also enable internal teams to communicate and represent the Trusted Shops brand consistently across markets channels and customer interactions.

To join our Marketing we are looking for a:

Brand Marketing Manager (f/m/d)

Cologne (hybrid) or Berlin (remote) Permanent Contract Part-time

Please note that only applications in English will be taken into consideration.

Tasks

• Integrated Brand Campaigns: Develop and lead integrated 360-degree brand campaigns from strategy to execution across multiple channels. Align creative concepts messaging activation and performance to achieve measurable brand impact.

• Brand Strategy & Storytelling: Translate brand positioning into compelling narratives campaigns and activations that strengthen brand recognition differentiation relevance and long-term brand equity.

• Co-Branding & Partnerships: Build and manage strategic co-branding and partner marketing initiatives. Develop scalable collaboration formats that increase reach credibility visibility and mutual value.

• Brand Governance & Internal Enablement: Ensure the consistent application of brand positioning messaging and identity across teams. Create practical guidance and enable internal stakeholders to represent the brand confidently and consistently.

• Cross-Functional Campaign Leadership: Coordinate internal teams agencies and external partners to deliver high-quality campaigns on time and to a consistent standard. Use performance data and AI-supported tools to optimise execution and results.

• Several years of experience in brand marketing campaign management or a related role with a proven track record of leading integrated 360-degree brand campaigns.

• Strong experience in co-branding partnership marketing or collaborative campaigns that create measurable value for both brands.

• Deep understanding of brand positioning narrative development messaging and the consistent application of brand strategy across internal and external touchpoints.

• Proven ability to lead cross-functional initiatives and combine strategic thinking with strong operational execution and stakeholder management.

• Familiarity with marketing analytics and tools such as HubSpot Google Analytics Asana or Jira Figma Brandcenter Microsoft 365 ChatGPT Microsoft Copilot and Claude.

• Fluency in English and German is required.

  
  

What we offer you

• Hybrid work:Combine flexible remote work with team time in the Cologne office (on-site days depending on your location)

• Workation: Temporarily work from a destination of your choice within EU Iceland Liechtenstein or Norway

• 28 vacation days

• 2.5 additional days off at Christmas New Years Eve and Carnival

• Buddy program (an experienced trustee is at your side)

• Individual learning & development opportunities (internal & external trainings e-learnings)

• Events (Team Events Unit Events etc.)

• Health Pass (free online and offline sports fitness and health courses)

• Permanent contract with Europes trusted brand

BUILD A COMMUNITY OF TRUST WITH US - #cometotrust

Not sure if you are what we are looking for Apply!

At Trusted Shops we are interested in you as a person - whether you fit in with us is independent of gender nationality ethnic and social origin religion/belief disability age sexual orientation and identity. Trusted Shops is clearly committed to diversity and against discrimination.