Brand Manager CEE (mwd)

Tradition & innovation fashion & facts retail stores & online shops at P&C* Düsseldorf we bring things together that may seem contradictory. Thats why we embrace diversity not just in the styles we offer but in the people we bring on board. What unites us is a hands-on mentality and a drive to be creative. Does this sound like you Then join our team. Lets create the future of retail. Together.

Kick-start your career at Fashion ID GmbH & Co. KG part of the Peek & Cloppenburg* group with headquarters in Düsseldorf and Vienna. Fashion ID serves as the central competence center of the group for cross-company addition it operates the online shops of the Peek & Cloppenburg* group and manages all related online activities.

*In Germany there are two independent companies Peek & Cloppenburg with their headquarters in Düsseldorf and Hamburg. This advertisement refers to the Düsseldorf-based group of companies whose locations you can find here:

Role Summary

You will own the commercial campaign and category activation agenda for CEE (e.g. Poland Romania Czech Republic) ensuring that all marketing activities directly support local business priorities category growth store traffic and sales performance.Your core mandate is to translate commercial objectives into strong locally relevant campaigns across all channels (promotions CRM media e-commerce and store activations). As a key bridge between Marketing Buying Sales E-Commerce local markets and external partners you will ensure commercially sound and high-performing campaign execution. Furthermore you will help professionalize our processes to actively drive the CEE growth agenda.

WHAT YOU WILL BE RESPONSIBLE FOR

Strategic Campaign & Activation Planning: You will manage the campaign calendar for CEE and translate commercial and category priorities into integrated activation doing so you will adapt central campaigns to customer needs market dynamics and cultural specifics across the respective countries.

End-to-End Execution & Briefings:You will coordinate end-to-end campaign execution across all involved functions (Buying Retail CRM Media Creative) as well as with local agencies and external partners. You will create clear campaign briefs ensure seamless handovers and guarantee high-quality on-time delivery.

Performance Budgeting & Governance:You will continuously monitor campaign performance sales impact traffic ROI and key performance metrics to derive actionable insights. You will support budget prioritization and media investments while establishing best-practice processes for post-campaign reviews to continuously elevate execution quality.

WHAT WE ARE LOOKING FOR

Your Background: You bring 58 years of solid experience in commercial planning campaign management marketing operations retail/trade marketing or management consulting. A background in fashion retail e-commerce or the fast-moving consumer goods industry is ideal for this role.

Your Expertise:You combine a strong commercial mindset (sales drivers margin impact promotions ROI) with the ability to translate business priorities into concrete campaign plans briefs and execution timelines. Fluency in German and English is required; knowledge of the CEE markets as well as local languages is a strong plus.

Your Strengths & Work Style:You excel at project and stakeholder management within complex matrix organizations. You work in a structured pragmatic and solution-oriented manner. With a strong ownership mindset you drive initiatives forward resiliently and independently even in fast-moving environments.

WHAT WE OFFER

Key Strategic Role: You will occupy a highly visible position at the intersection of category strategy retail activation and e-commerce directly shaping our CEE growth agenda.

High Level of Autonomy: You will work on initiatives that directly impact business performance store traffic and revenue enjoying substantial creative and commercial scope.

Professional Growth: Benefit from our wide range of internal learning and development programs to continuously expand your professional expertise.

Benefits: Enjoy a 25% family and friends discount in the stores of our group of companies in Germany. Youll also get access to various health initiatives exclusive discounts and attractive perks from our partners.

For the position of Brand Manager CEE(m/f/d) we offer a monthly gross salary above the collective agreement starting at EUR 4300 (framework collective agreement for employees in Information and Consulting); overpayment is possible depending on your specific qualifications and experience.