Marketing & Communications Specialist BYD Finland

BYD is a global tech-company with more than 120000 engineers and world-leading expertise in battery technology software and electrification. With more than 4.6 million electrified vehicles sold globally we are shaping the future of mobility.

Now we are accelerating our growth in Finland and we are looking for a Marketing & Communications Specialist who wants to be part of building something from the ground up.

This is a role for someone who wants to work across the full marketing journey from strategy and ideas to hands-on execution and who thrives in a fast-paced environment where things need to happen.

We are in a growth and build-up phase. That requires ownership energy and drive.

You will be a key member of the Finnish marketing organization working closely with management PR dealers and external agencies to ensure that ideas are turned into visible measurable activities.

The role is both strategic and operational. You will:

• Contribute to shaping how campaigns and product launches are executed

• Take ideas from brief plan production launch

• Be hands-on in the execution

• Ensure that activities are delivered on time to a high standard and with measurable impact

You wont sit on the sidelines of the business. You will be right in the middle of it.

• Contribute to the planning and execution of national marketing campaigns

• Adapt global and European initiatives to the Finnish market

• Ensure a clear and consistent connection from messaging to execution

• Plan and execute local product launches and marketing activations

• Coordinate marketing materials event support and activation activities

• Ensure a high-quality and consistent brand experience across all touchpoints

• Work closely with dealers to translate national campaigns into local activities and leads

• Ensure that marketing activities contribute to commercial results

• Follow up on performance and continuously optimize activities

• Plan and coordinate influencer and content collaborations

• Manage logistics production and follow-up

• Ensure a consistent and professional BYD brand expression across all content

• Drive projects from initial idea through to final delivery

• Coordinate agencies suppliers and partners

• Ensure budget control and efficient execution

• Actively use AI tools in planning content creation and production

• Identify opportunities to improve efficiency and ways of working

• Continuously explore new tools formats and approaches to strengthen marketing performance

To be successful in this role you have:

• Experience from the automotive industry either with an OEM automotive company or an agency working with automotive clients

• Proven experience in operational campaign and product launch execution

• A strong understanding of how marketing activities connect to commercial results

• Strong project management and coordination skills

• A high level of drive and the ability to thrive in a fast-paced environment

• A hands-on mindset and the ability to take ownership from day one

• Fluent in Finnish and English in spoken and written

You are not new to the industry. You should be able to step into the role and contribute from day one.

This is an opportunity to join a global technology company experiencing strong growth and to combine strategy creativity and hands-on execution in a rapidly developing market.

You will have:

• A high degree of ownership and responsibility

• A close connection to product launches campaigns and commercial activities

• The opportunity to influence how BYD is built and positioned in Finland

• The opportunity to work in a dynamic international and rapidly growing organization

For the right person this is a role with a steep learning curve significant responsibility and a real opportunity to make an impact.

Please submit your CV in English.