MRC Category Director Combustibles

MRC Category Director Combustibles

• Location: Copenhagen Denmark

• Working hours: Full-time

• Work model: Hybrid

• Contract type: Permanent

Machine-rolled cigars (MRC) are Scandinavian Tobacco Groups (STG) biggest business in this role youll bring a strong focus on Commercial Product Management - owning the full commercial lifecycle of the product across brand and portfolio architecture price architecture and go-to-market strategy for our core revenue category and lead the team of Senior Commercial Product Managers who deliver it.

Youll bring a deeper consumer focus and a performance culture to deliver our Focus 2030 strategic ambitions - growing market share simplifying the portfolio and maximizing value through pricing.

What your day will look like

In this role you will typically focus on:

• Hold full P&L accountability for the MRC category - STGs core combustibles revenue engine.

• Own the full commercial lifecycle of the product - brand and portfolio architecture price architecture and go-to-market strategy - across the full brand spectrum from power brands (Signature Panter La Paz Meharis) to local heroes.

• Lead and develop the team of Senior Commercial Product Managers building commercial judgment P&L fluency and analytical rigour across the team.

• Translate consumer insight into concrete decisions on product price and go-to-market building brand preference through product price and placement.

• Drive revenue and margin realisation prioritising high-margin SKUs and managing market and category mix in close partnership with Revenue Growth Management and the Simplification team.

• Strengthen our leading positions in our focus markets France and Spain and steward a complex multi-segment portfolio with commercial coherence.

• Prepare the portfolio for a shifting regulatory landscape (plain packaging TPD3 regulation etc.) shaping the products and positioning we take into regulated environments.

• Partner end-to-end across operations sales finance and insights embedding consumer centricity as a shared responsibility.

What youll bring

• Substantial experience in category management commercial/product management or revenue management ideally in FMCG or a comparable consumer goods environment.

• A track record of owning a P&L and driving both topline and margin through portfolio pricing and mix decisions.

• A Commercial Product Management mindset - comfortable upstream (product design price architecture) and downstream (in-market execution performance).

• Strong consumer and commercial analytics skills; you generate interpret and act on data rather than waiting for it.

• Proven ability to lead and grow a team setting a high bar and building a culture where ownership is real and results are visible.

• Experience operating in matrix organisations and partnering across functions and markets.

• A proactive growth-oriented attitude with the drive to lead change. Strong communication skills and a relevant degree.

Working at STG & What to expect

At Scandinavian Tobacco Group (STG) we are so much more than what meets the eye. We combine the strength of global brands with the entrepreneurial mindset that allows people to make a real impact. Here youll have the opportunity to grow your career collaborate across borders and help shape whats next. At STG youll find more than a role - youll find opportunities to grow collaborate across borders and make a meaningful impact.

Incentives and Benefits: The salary package may include short-term and/or long-term incentives as well as other employee benefits based on position level location functional area and relevant market benchmarks.

Ready to be part of something bigger Apply now and discover much more.

Our recruitment process

Before starting our hiring process your application will be reviewed by a member of our Talent Acquisition team. We assess each application against key competencies and requirements for the role. If your experience and skills are a good match youll be invited to continue through our hiring process which may include the following steps:

• Recruiter screen

• Interview with the hiring team

• Assessment case study or work sample if relevant

• Final interview with leadership or key stakeholders

Scandinavian Tobacco Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race colour religion sex sexual orientation gender identity national origin disability status protected veteran status or any other characteristic protected by law.

Please be informed that this Direct Search is conducted exclusively by Scandinavian Tobacco Group. We do not accept applications from agencies and we will not provide compensation for unsolicited CVs.