Brand and Marketing Specialist

Are you motivated by driving digital marketing and brand activities in a global MedTech environment Do you thrive at the intersection of commercial impact product launches and cross-functional collaboration

Then you might be our new Brand and Marketing Specialist within Consumables & Traded Goods a newly created position with strong global exposure and impact.

Your impact as our new Brand and Marketing Specialist

In this newly established role you will take ownership of marketing execution across our Consumables & Traded Goods portfolio ensuring that our products are effectively presented promoted and positioned to support commercial growth.

Operating in a global setup you will work closely with the Hearing and Balance Consumables team product management commercial teams and marketing colleagues across the organisation to ensure consistent messaging strong campaign execution and successful product launches.

Reporting directly to GM Consumables and Traded Goods Rie Søbye you will drive marketing execution and ensure high-quality deliverables that support commercial priorities and strengthen our presence across channels.

Drive global marketing execution and product launches

Your key responsibilities include:

• Plan and execute annual marketing activities aligned with product and commercial priorities
• Support and coordinate product launch readiness in close collaboration with product management and sales
• Ensure consistent branding messaging and visual identity across all materials and touchpoints
• Develop impactful ready-to-use sales enablement materials including presentations launch kits and training content
• Maintain and improve product presentation across webshop and digital platforms ensuring a strong and seamless customer experience
• Execute marketing campaigns across channels (digital social email and more)Track and optimise campaign and content performance turning insights into concrete improvements.
• Ensure consistent and high-quality branding across all materials and touchpoints.

You will contribute to the continued development of our Consumables & Traded Goods business by ensuring strong execution of marketing initiatives and supporting the commercial success of both new and existing products.

Working in a global matrix organisation you will collaborate closely with stakeholders across Product Management Sales Regulatory and Marketing teams to translate business needs into clear and engaging marketing activities.

Get to know your new team and manager

You will join a small specialised team of three marketing professionals working closely together to deliver high-quality marketing across the portfolio.

The role reports directly to GM Rie Søbye and is part of a collaborative and international environment where you will also work closely with marketing colleagues across other parts of the organisation.

We are a team that values collaboration agility and a hands-on approachwhile also making room for a positive and informal team culture.

A strong digital marketing foundation with room to grow

To succeed in this role you bring a solid foundation within digital and product marketing combined with a proactive and structured approach.

We imagine that you:

• Have 25 years of experience within B2B marketing brand marketing or product marketing
• Have hands-on experience with digital marketing strategy and execution
• Are comfortable working across multiple channels and have supported or driven product launch marketing plans end-to-end
• Bring a strong eye for detail and quality especially in regulated environments
• Have experience working with CMS web shops or digital content platforms
• Are fluent in English with strong communication skills who enjoy collaborating with stakeholders in a global setup
• Has created sales enablement materials and content incl- A-Z Video production
• Experience with marketing tools such as Adobe PIM/DAM CRM or marketing automation platforms e.g. Salesforce Commerce Cloud is a plus

Join us in shaping the future of Consumables & Traded Goods

This is a unique opportunity to step into a newly created role where you will have the chance to influence how we work with marketing across our global organization while developing your own skills and career within a growing business area.

Want to join the team

Then send your application including CV via our application platform before the deadline: 29th of June 2026.

• 1st round of interviews will be conducted in week 27
• 2nd round of interviews will be conducted in week 28.

Our ambition is to start our new colleague in this position as per 1st of September.

We value diversity equity and inclusion (DE&I) and we arecommittedto creating an inclusive working environment. We welcome applications from alle qualified candidates regardless of ethnic background personality age gender and education. Diversity is part of our cultural DNA. Women in STEM areas are particularly encouraged to apply as DemantsupportsUnited Nations Sustainable Development Goal 5 on gender equality.

About us

Consumables and Traded Goods are a commercially driven business area within Diagnostics focused on creating a strong portfolio of recurring-use products and selected third-party solutions.

The business area includes brands such as RadioEar and Sanibel and plays an important role in supporting clinics hearing care professionals hospitals and distributors with reliable products that help meet every-day diagnostic and patient care needs.

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