Senior Data Analyst (Marketing)

As a Senior Marketing Data Analyst you will leverage your expertise to directly impact the marketing strategy and growth of our 16 markets by delivering actionable insights and advanced analytics this role youll work as an embedded thought partner with senior marketing stakeholders to influence strategy and marketing tactics mentor junior analysts and leverage AI to build the future of marketing analytics. This is a high-visibility position that plays a pivotal role in data-driven decision-making.

• Strategic Marketing Analysis: Design and execute robust analytical methodologies ranging from A/B tests/geo testing/holdouts to MMM modeling in order to measure incremental ROI and make actionable recommendations regarding marketing spend optimization and tactical execution of marketing initiatives
• Stakeholder Engagement & Influence: Collaborate closely with senior marketing partners to understand strategic objectives recommend analytics solutions negotiate priorities and present insights effectively.
• Advanced Data Modeling & Measurement: Define measurement frameworks and metric definitions for key marketing initiatives; Lead the development of complex SQL models to implement as well as transform massive datasets into actionable insights using tools like BigQuery and dbt.
• Strategic Reporting & Visualization: Design and build compelling user-friendly data assets including both traditional dashboards (e.g. Looker Tableau) and agentic solutions (e.g. root-cause analysis agents) that facilitate decision-making for business leaders. 
• Mentorship & Development: Provide guidance and mentorship to junior analysts enhancing their technical skills and fostering a collaborative team environment.
• AI-Driven Analytics & Automation: Identify design and implement AI-powered solutions that transform how marketing analytics operates including agentic workflows (e.g. root-cause analysis agents automated anomaly detection) LLM-assisted insight generation and prompt-engineered pipelines. Translate repeatable analyst workflows into scalable AI tools. Act as a driver of AI adoption within the team setting standards and upskilling junior analysts.

Find out more about our Data Analytics folks here: 

• Turn insights into impact!
• Looking for a career in data analytics This could be the opportunity for you!

Qualifications :

• Bachelors or advanced degree in Statistics Data Science Analytics Mathematics Economics Computer Science or related field.
• 5 years of experience in data analytics with a strong focus on SQLpython data modeling and data visualization.
• 3 years of experience supporting Marketing Growth Brand or similar teams with a track record of influencing marketing leadership and driving marketing optimizations via actionable data-backed recommendations
• Proficiency with advanced SQL (preferably with BigQuery or similar DWH) and experience in Looker or Tableau. Familiarity with dbt/Airflow is a plus.
• Solid background in statistical analysis including experimentation and data modeling.
• Experience leading or mentoring other analysts with an ability to foster teamwork and collaboration.
• Strong business acumen with excellent communication and presentation skills.
• Ability to work independently on complex projects and deliver high-impact results in a fast-paced environment.

To help us review applications consistently please attach a copy of your resume in English. We appreciate your effort and look forward to learning more about you!

Remote Work :

No

Employment Type :

Full-time